Jaipuria International Journal of Management Research

Open Access Open Access  Restricted Access Subscription Access
Open Access Open Access Open Access  Restricted Access Restricted Access Subscription Access

E-Commerce at the Bottom of the Pyramid: Remodelling Perspectives of Rural Consumer Behaviour by Pragya Singh, Indrajit Ghosal and Bikram Prasad. New Delhi: Anu Books, 2020 (ISBN: 978-81-947224-1-0)


Affiliations
1 Senior Librariain & Co-Editor – JIJMR, Jaipuria Institute of Management, Noida, Sector 62, Noida – 201309, India
     

   Subscribe/Renew Journal


No Abstract.
User
Subscription Login to verify subscription
Notifications
Font Size

Abstract Views: 449

PDF Views: 1




  • E-Commerce at the Bottom of the Pyramid: Remodelling Perspectives of Rural Consumer Behaviour by Pragya Singh, Indrajit Ghosal and Bikram Prasad. New Delhi: Anu Books, 2020 (ISBN: 978-81-947224-1-0)

Abstract Views: 449  |  PDF Views: 1

Authors

Jitender Sharma
Senior Librariain & Co-Editor – JIJMR, Jaipuria Institute of Management, Noida, Sector 62, Noida – 201309, India

Abstract


No Abstract.


DOI: https://doi.org/10.22552/jijmr%2F2021%2Fv7%2Fi1%2F209147