Issue | Title | |
Vol 5, No 1 (2019) | Photo Elicitation Market Research on Online Social Media Platform | Abstract |
Yung Chunsing (Alan Yung) | ||
Vol 6, No 1 (2020) | Political Marketing and Start-Ups | Abstract |
Ravi Shankar Bhakat | ||
Vol 1, No 1 (2015) | Pradhan Mantri Jan Dhan Yojana (PMJDY) - A Study of its Role in Financial Inclusion and Sustainable Development | Abstract |
Rajiv R. Thakur, Jitender Sharma | ||
Vol 6, No 1 (2020) | Presenteeism among College Teachers in UAE and India | Abstract |
A Harilal, V. A. Santhosh | ||
Vol 7, No 1 (2021) | Regnant Role of Creativity & Copywriting in Branding | Abstract |
Ramkumar | ||
Vol 7, No 1 (2021) | Resurgence of COVID-19 in India – A Case Study | Abstract |
Jitender Sharma | ||
Vol 5, No 1 (2019) | Retail Shoppers’ Buying Behavior and Experience Evaluation:A study of Reliance Store | Abstract |
Shubha Johri, Aayushi Oswal | ||
Vol 6, No 2 (2020) | Revalidating Phillips Curve in Indian Context | Abstract |
Preeti Sharma, Deepmala Jasuja | ||
Vol 4, No 2 (2018) | Risk Perception and Psychological Heterogeneity: Impact on Investor Behavior towards Mutual funds – Literature Review | Abstract |
Suman Kumar | ||
Vol 7, No 1 (2021) | Role of Gender in Consumer Behavior Differences of Generation Y (Millennials) | Abstract |
Rahul Athota, Shushma H. | ||
Vol 4, No 1 (2018) | Role of Mobile Applications Quality and Smartphones Attributes in Online Shopping:An Insight | Abstract |
Priti V. Nigam, P. Amirtharaj | ||
Vol 2, No 1 (2016) | Scope of Multinational Firms of India in Overseas Market:An Analysis of Outward Foreign Direct Investment | Abstract |
Rakesh Kumar | ||
Vol 7, No 2 (2021) | Searching Coping Strategies to Balance Work and Life in Indian Context - A Qualitative Study | Abstract |
Neeti Sharma | ||
Vol 6, No 2 (2020) | Smart Cities Mission in India–Great Cry Little Wool? | Abstract |
Jitender Sharma | ||
Vol 2, No 2 (2016) | Sources of Motivation for Purchases/Purchase Requests Made by Children and Effects of TV Ads on Buying Products | Abstract |
Amardeep Kaur Ahluwalia, Kamal Preet | ||
Vol 4, No 1 (2018) | Sovereign Gold Bond Scheme | Abstract |
Pallavi Ansal | ||
Vol 5, No 2 (2019) | Strategies of B-schools in Attracting Prospective Aspirants-A Study of B-schools in Tier II Cities | Abstract |
Arif Shaikh, Ameet V. Kulkarni | ||
Vol 2, No 1 (2016) | Strategy for Providing Adequate and Timely Credit to Micro & Small Enterprises (MSES) by Banks & Financial Institutions | Abstract |
Sada Bihari Sahu | ||
Vol 5, No 2 (2019) | Study of the Factors Generating Students’ Interest to TVET Programme | Abstract |
Nur Fatihah Binti Che Ruzlan, Mohd Faizal Azrul Azwan B. Muhamed | ||
Vol 6, No 2 (2020) | Study on Trade Pattern between Central Asian Countries and India | Abstract |
Ritika Gugnani, Pranjal Gupta | ||
Vol 3, No 2 (2017) | Sustainable Entrepreneurship and Growth in India:An Assessment of Perception of Youth about Growth and Barriers of Entrepreneurship in India | Abstract |
Nilam Panchal, W. C. Singh | ||
Vol 7, No 2 (2021) | Tata’s Acquisition of Air India – Right Decision or Great Blunder? | Abstract |
Jitender Sharma | ||
Vol 6, No 1 (2020) | Teaching of Economics in the New Paradigm | Abstract |
Anil B. Kalkundrikar, Arif H. Shaikh | ||
Vol 7, No 2 (2021) | The Bahrupian Challenge: Investing the New HR KK Sinha and SV Nathan New Delhi: Bloomsbury. 2021 (ISBN: 978-93-54350-11-5) | Abstract |
Jitender Sharma | ||
Vol 6, No 1 (2020) | The Fate of Food Junction | Abstract |
Faize Nabi | ||
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