Vol 1, No 2 (2006)

Table of Contents

Vol 1, No 2 (2006)

From the Editor

From the Editor
K. R. Jayasimha
 Vol 1, No 2 (2006), Pagination: 2-2
ABSTRACT |  PDF Abstract Views: 242  |  PDF Views: 99

Articles

Capital Structuring of Leading Companies-A Statistical Analysis
N. R. Parasuraman
 Vol 1, No 2 (2006), Pagination: 3-18
ABSTRACT |  PDF Abstract Views: 229  |  PDF Views: 106
Identification of a Heuristic Which Maximizes Percentage Utilization of Machines in a Job Shop Problem
P. D. D. Dominic
 Vol 1, No 2 (2006), Pagination: 19-23
ABSTRACT |  PDF Abstract Views: 235  |  PDF Views: 101
Factors Governing Students' Perception of Celebrity Advertising
Subhadip Roy
 Vol 1, No 2 (2006), Pagination: 24-33
ABSTRACT |  PDF Abstract Views: 239  |  PDF Views: 94

Perspectives

The Power of Learning Organizations
Prashanth Nagendra Bharadwaj
 Vol 1, No 2 (2006), Pagination: 34-42
ABSTRACT |  PDF Abstract Views: 221  |  PDF Views: 98
A Conceptual Model of Customer - Company Dynamics in the Convergence Era
Bhagyalakshmi Venkatesh, Tapan Panda
 Vol 1, No 2 (2006), Pagination: 43-48
ABSTRACT |  PDF Abstract Views: 323  |  PDF Views: 112
Organizational Performance Measures:A Review
A. Lakshminarasimha, R. Harish
 Vol 1, No 2 (2006), Pagination: 49-58
ABSTRACT |  PDF Abstract Views: 212  |  PDF Views: 98

Book Review

The Seven-Day Weekend
P. Shahaida
 Vol 1, No 2 (2006), Pagination: 59-61
ABSTRACT |  PDF Abstract Views: 197  |  PDF Views: 96
Blue Ocean Strategy
Manasa Nagabhushanam
 Vol 1, No 2 (2006), Pagination: 62-64
ABSTRACT |  PDF Abstract Views: 335  |  PDF Views: 109