Review of Professional Management- A Journal of New Delhi Institute of Management

Open Access Open Access  Restricted Access Subscription Access

A Study of Corporate Social Responsibility Practices in Indian Luxury Chain Hotels


Affiliations
1 Ansal University, Gurgaon, India
2 Presidency University, Bangalore, India
 

The purpose of the paper is to study the corporate social responsibility (CSR) practices of luxury chain hotels situated in Delhi, National Capital Region (NCR), India. This research involves the primary and secondary data. Primary data were collected through a self-designed questionnaire filled up by employees working with selected hotels which consist of five national and five international hotels situated in India. Secondary data were collected through papers published in various journals. Data collected was analyzed and interpreted by using IBM SPSS 20.0. Interpretation of the data were based on the perception of employees working in the respective hotels. The paper identifies different latent factors through exploratory factor analysis (EFA) which categorizes CSR into four segments named as social activities, environmental activities, economic activities and philanthropic activities. We also applied confirmatory factor analysis to assess convergent and discriminant validity.

Keywords

Corporate Social Responsibility, Exploratory Factor Analysis, Latent Factors.
User
Notifications
Font Size

  • Ayuso, S. (2006). Adoption of voluntary environmental tools for sustainable tourism: analyzing the experience of Spanish hotels. Corporate Social Responsibility and Environmental Management, 13, 207- 220.

  • Carmona-Moreno, E., Cespedes-Lorente, J., Burgos-Jimenez, J. (2004). Environmental strategies in Spanish hotels: contextual factors and performance. The Service Industries Journal, 9(4), 281-297.

  • Carrol, A.R. (1979), Three dimensions of conceptual model of corporate social performance, Academy of Management Review, 4, 497-503

  • Carsen, J., Getz, D., Ali-Knight, J. (2001). The environmental attitudes and practices of family business in rural tourism and hospitality sectors. Journal of Sustainable Tourism 8(4), 271-293.

  • Chung, L.H. and Parker, L.D. (2010). Managing social and environmental action and accountability in the hospitality industry: A Singapore perspective. Accounting Forum, 34 (1), 46-53.

  • Del Baldo, M., & Baldarelli, M. G. (2017). Renewing and improving the business model toward sustainability in theory and practice. International Journal of Corporate Social Responsibility, 2(3), 1-13.

  • Jakobsen, O., Zolnai, L., & Chatterji, M. (Eds.). (2017). Integral ecology and sustainable business, Series contributions to conflict management, peace economics and development, 26, Bingley: Emerald Publishing.

  • Kashyap R, Mir R, Iyer E (2006). Toward a responsive pedagogy: linking social responsibility to firm performance issues in the classroom, Academy Management Learning Education, 5(3), 366-376.

  • Kasim, A. (2007). Towards a wider adoption of environmental responsibility in the hotel sector, International Journal of Hospitality and Tourism Administration, 8 (2), 25-49.

  • Perez, R. C. (2008). Effects of perceived identity based on corporate social responsibility: the role of consumer identification with the company. Corporate Reputation Review, 12 (1), 177-191.

  • Savitz, A. W., Weber, K. (2006). The Triple Bottom Line, JB Printing, San Francisco, USA.

  • Schaltegger, S., Hansen, E. G., & Lüdeke-Freund, F. (2016). Business models for sustainability: Origins, present research, and future avenues. Organization & Environment, 29(1), 3–10.

  • Schieffer, A., & Lessem, R. (2014). Integral development: Realising the transformative potential of individuals, Organisations and societies. Aldershot: Gower Publishing.

  • WBCSD, (1999). Corporate Social Responsible: Meeting changing expectations. World Business Council for Sustainable Development, Conches-Geneva, Switzerland.

  • Webb, D. and Deborah J. (2005). The effects of corporate social responsibility and price on consumer responses. Journal of Consumer Affairs, 39(1), 121-147.


Abstract Views: 510

PDF Views: 186




  • A Study of Corporate Social Responsibility Practices in Indian Luxury Chain Hotels

Abstract Views: 510  |  PDF Views: 186

Authors

Savita Sharma
Ansal University, Gurgaon, India
Pratika Mishra
Presidency University, Bangalore, India

Abstract


The purpose of the paper is to study the corporate social responsibility (CSR) practices of luxury chain hotels situated in Delhi, National Capital Region (NCR), India. This research involves the primary and secondary data. Primary data were collected through a self-designed questionnaire filled up by employees working with selected hotels which consist of five national and five international hotels situated in India. Secondary data were collected through papers published in various journals. Data collected was analyzed and interpreted by using IBM SPSS 20.0. Interpretation of the data were based on the perception of employees working in the respective hotels. The paper identifies different latent factors through exploratory factor analysis (EFA) which categorizes CSR into four segments named as social activities, environmental activities, economic activities and philanthropic activities. We also applied confirmatory factor analysis to assess convergent and discriminant validity.

Keywords


Corporate Social Responsibility, Exploratory Factor Analysis, Latent Factors.

References





DOI: https://doi.org/10.20968/rpm%2F2018%2Fv16%2Fi1%2F175080