Realistic Information System for Effective Awareness of Agri-Initiatives

Agriculture is the mainstay of the Indian economy as nearly 70 percent of its population derives livelihood from agriculture. It has several hot spots of rural poverty, as most farmers in the region are smallholders with diverse farming systems, which are highly risk prone. Annually reducing and drastically insufficient monsoon has created a sense of urgency to pay more attention to agriculture and food security. The Government has initiated several major schemes which will have long-term impact. The short terms initiatives are mainly are in the form of agricultural loans and these are aimed to directly assist the poor farmers. Apart from this, there are various initiatives aiming agricultural infrastructure development as the subsidy based regime is no longer sustainable. In spite of all above initiatives, it has been observed that still large population is below poverty line. The slowdown in agricultural growth has become a major cause for concern. Hence a realistic information system is required which can penetrate to the grass-route level. Realistic Information System development can bring the knowledge revolution in the agricultural information system. A holistic approach including all the stake-holders viz. Government, researchers Banks & Credit societies, Real Time info about market, Current & Future demand, price trends, weather, soil conservation is depicted in this research paper.

This paper attempts to develop realistic e-information system which can help to percolate all government initiatives to the end users at grass ischolar_main level and real implementation of all the initiatives can be fostered. This will help to extend the capability of the farmers and connect farming and rural communities in India to global information sources and markets as well.