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The Impact of Bar Service Operation Practices on Organizational Performance in Indian Hotel Industry
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The paper has a two fold purpose-examine the impact of bar service operation practices (BSOP) on organizational performance (OP) and study the relationship between organizational performance and demographic variables. Based on a survey of 362 bar manager's perceptions on the impact of bar service operation practices on organisational performance were assessed by 59 practices and 6 demographic variables. Bivariate test and ANOVA were employed to test the working hypothesis in the study. Results indicated that 'there is a positive relationship between the bar service operation practices and organisational performance. Further, the results indicate some practical and managerial implications to improve organisational overall performance.
Keywords
Bar, Service, Practices, Hotel, Industry, Performance, India.
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