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Social Entrepreneurship Orientation & Social Networks: Moderating Role of Collectivism


Affiliations
1 Research Scholar, Department of Management Studies, Pondicherry university and Assistant Professor of National Institute of Fashion Technology, Kannur Center, India
2 Associate Professor, Department of Management Studies, Pondicherry University, India

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This paper aims to measure the impact of existing social networks on social entrepreneurship behavior of college students and understand if it can be inculcated during college years. Data was collected from 239 students of a fashion college in India for the empirical survey. The data was run through f act or analysi s and regre ssi on analysis in which major factors emerged with high factor loadings from 0.40 to 0.7. High factor loadings were indicative of high aspiration for social entrepreneurship behavi or at c ol l ege l ev el . The analysis affirmed the positive relationship of social networks and collectivism with social entrepreneurial orientation of youngsters. Polic ymakers can l eve rage t he social capital of students or increase it during college years.
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  • Social Entrepreneurship Orientation & Social Networks: Moderating Role of Collectivism

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Authors

Jaya Mathew
Research Scholar, Department of Management Studies, Pondicherry university and Assistant Professor of National Institute of Fashion Technology, Kannur Center, India
S. Riasudeen
Associate Professor, Department of Management Studies, Pondicherry University, India

Abstract


This paper aims to measure the impact of existing social networks on social entrepreneurship behavior of college students and understand if it can be inculcated during college years. Data was collected from 239 students of a fashion college in India for the empirical survey. The data was run through f act or analysi s and regre ssi on analysis in which major factors emerged with high factor loadings from 0.40 to 0.7. High factor loadings were indicative of high aspiration for social entrepreneurship behavi or at c ol l ege l ev el . The analysis affirmed the positive relationship of social networks and collectivism with social entrepreneurial orientation of youngsters. Polic ymakers can l eve rage t he social capital of students or increase it during college years.

References