Open Access Open Access  Restricted Access Subscription Access

Social Entrepreneurship Orientation & Social Networks: Moderating Role of Collectivism


Affiliations
1 Research Scholar, Department of Management Studies, Pondicherry university and Assistant Professor of National Institute of Fashion Technology, Kannur Center, India
2 Associate Professor, Department of Management Studies, Pondicherry University, India

   Subscribe/Renew Journal


This paper aims to measure the impact of existing social networks on social entrepreneurship behavior of college students and understand if it can be inculcated during college years. Data was collected from 239 students of a fashion college in India for the empirical survey. The data was run through f act or analysi s and regre ssi on analysis in which major factors emerged with high factor loadings from 0.40 to 0.7. High factor loadings were indicative of high aspiration for social entrepreneurship behavi or at c ol l ege l ev el . The analysis affirmed the positive relationship of social networks and collectivism with social entrepreneurial orientation of youngsters. Polic ymakers can l eve rage t he social capital of students or increase it during college years.
Subscription Login to verify subscription
User
Notifications
Font Size


  • Aiken, L. S. & West, S. G. (1991), Multiple Regression: Testing and Interpreting Interactions, Sage Publications, Inc.
  • Ajzen, I. (1991), “The Theory of Planned Behavior”, Organizational Behavior and Human Decision Processes, 50(2):179-211.
  • Allik, J. & Realo, A. (1996), “The Hierarchical Nature of Individualism–collectivism: Comments on Matsumoto et al”, Culture and Psychology, 2(1): 109–17.
  • Allik, J. & Realo, A. (1997), “Emotional Experience and Its Relation to the Five-factor Model in Estonian”, Journal of Personality, 65(3): 625–47.
  • Austin, J.E., Stevenson, H. & Wei-Skillern, J. (2006), “Social and Commercial Entrepreneurship: Same, Different, or Both?” Entrepreneurship Theory and Practice, 30(1):1-22.
  • Bandura, A. (1977), “Self-efficacy: Toward a Unifying Theory of Behavioral Change”, Psychological Review, 84(2): 191–215.https://doi.org/10.1037/0033-295X.84.2.191.
  • Baron, R. M. & Kenny, D. A. (1986), “The Moderator– mediator Variable Distinction in Social Psychological Research: Conceptual, Strategic, and Statistical Considerations”, Journal of Personality and Social Psychology, 51(6):1173–82.
  • Birley, S. (1985), “The Role of Networks in the Entrepreneurial Process”, Journal of Business Venturing, 1(1) :107-17.
  • Caselman, T. (2007), “Teaching Children Empathy, the Social Emotion: Lessons, Activities and Reproducible Worksheets (K-6) That Teach How to “Step into Others’ Shoes”, Chapin, SC: Youth Light Books.
  • Cozma, I. (2011), “How Are Individualism and Collectivism Measured?” Romanian Journal of Applied Psychology,13(1):11-17.
  • Prabhu, G.N. (1999). “Social Entrepreneurial Leadership”, Career Development International, 4(3): 140 – 45.
  • Ghosal & Bruch (2003), “Going Beyond Motivation to the Power of Volition”, MIT Sloan Management Review, 44(3): 51-57.
  • Guclu, A., J. G. Dees & B. B. Anderson. (2002), “The Process of Social Entrepreneurship: Creating Opportunities Worthy of Serious Pursuit”, in Center for the Advancement of Social Entrepreneurship. Duke: The Fuqua School of Business.
  • George, D. & Mallery, M. (2010), “SPSS for Windows Step by Step: A Simple Guide and Reference”, 17.0 update (10a ed.) Boston: Pearson.
  • Hayes, A.F. & Matthes, J.(2009), “ Computational Procedures for Probing Interactions in OLS and Logistic Regression: SPSS and SAS Implementations”, Behavior Research Methods, 41(3): 924–36.
  • Hockerts, K. (2015), “Social Entrepreneurial Antecedent Scale”, Social Enterprise Journal, 11 (3): 260-80.
  • Hofstede, G. (2001), Culture’s Consequences: Comparing Values, Behaviors, Institutions and Organizations across Nations, Thousand Oaks, CA: Sage.
  • Hofstede, G., Hofstede, G.J. & Minkov, M. (1991), Cultures and Organizations: Software of the Mind, Vol. 2, McGraw-Hill, London.
  • Hofstede, G. (1980), Culture’s Consequences: International Differences in Work-Related Values, Beverly Hills, CA: Sage.
  • Hofstede, G. & Bond, M.H. (1984), “Hofstede’s Culture Dimensions: An Independent Validation Using Rokeach’s Value Survey”, Journal of Cross-Cultural Psychology, 15(4): 417-33.
  • Krueger, N.F., Reilly, M.D. & Carsrud, A.L.(2000), “Competing Models of Entrepreneurial Intentions”, Journal of Business Venturing, 15(5/6): 411-32.
  • Krueger, N.F. (1993), “The Impact of Prior Entrepreneurial Exposure on Perceptions of New Venture Feasibility and Desirability”, E n t re p ren eu r sh i p T h e o ry a n d Pra c tice, 18(1):5-21.
  • Leadbeater, C. (1997), The Rise of the Social Entrepreneur, London: Demos.
  • Lubben, J. (1988), “Assessing Social Networks among Elderly Populations. Family & Community Health”, The Journal of Health Promotion & Maintenance, 11(3): 42-52.
  • Mair, J., & Noboa, E. (2006). Social entrepreneurship: How intentions to create a social venture are formed. in Johanna Mair, Jeffrey Robinson and Kai Hockerts (eds), Social Entrepreneurship, Palgrave Macmillan, London.
  • Mair, J. & Noboa, E. (2003), “Social Entrepreneurship: How Intentions to Create a Social Enterprise Get Formed”, Working Paper No. 521, IESE Business School Universidad de Navarra, Barcelona
  • Nga, H.K. & Shamuganathan (2010), “The Influence of Personality Traits and Demographic Factors on Social Entrepreneurship Start Up Intentions”, Journal of Business Ethics, 95(2): 259-82.
  • Nordman, C.J. (2016), Do Family and Kinship Ties Support Entrepreneurs in Developing Countries? IZA World of Labor, 262, doi: 10.15185/izawol.262.
  • Nunnally, J. C. & Bernstein, I. H. (1994), Psychometric Theory, New York: McGrawHill Oprica, R (2013), “Social Networking for Social Entrepreneurship” Procedia - Social and Behavioral Sciences, 92(10): 664 – 67.
  • Pathak, S. & Muralidharan, E., (2014), “Collectivism and Trust: Influence on Social and Commercial Entrepreneurship”, in Babsons College Entrepreneurship Research Conference, at London, Ontario.
  • Podsakoff, N. P. (2003), “Common Method Biases in Behavioral Research: a Critical Review of the Literature and Recommended Remedies”, Journal of Applied Psychology, 885(879): 10-1037.
  • Parkes, L., Bochner, S. & Schneider, S.(2001), “ Person–Organisation Fit Across Cultures: An Empirical Investigation of Individualism and Collectivism”. Applied Psychology, 50 (1):81 – 108.
  • Steel, P. & König, C. J. (2006). “Integrating Theories of Motivation”, The Academy of Management Review, 31(4): 889–913. https://doi.org/10.2307/20159257
  • Schumpeter, J. A. (1934), The Theory of Economic Development – An Inquiry into Profits, Capital, Credit, Interest, and the Business Cycle, Cambridge, MA: Harvard University Press (repr. New Bunswick: Transaction,
  • .
  • Wry, T. & York, J. G. (2017), “An Identity-based Approach to Social Enterprise”, Academy of Management Review, 42(3): 437-60.
  • Yitshaki, M., Lerner, M. & Sharir, M. (2008), “What Are Social Ventures? Toward a Theoretical Framework and Empirical Examination of Successful Social Ventures”, in G. E. Shockley, P. M. Frank & R. R. Stough (eds.), Non-market Entrepreneurship: Interdisciplinary Approaches Cheltenham: Edgar Elgar, UK.

Abstract Views: 161




  • Social Entrepreneurship Orientation & Social Networks: Moderating Role of Collectivism

Abstract Views: 161  | 

Authors

Jaya Mathew
Research Scholar, Department of Management Studies, Pondicherry university and Assistant Professor of National Institute of Fashion Technology, Kannur Center, India
S. Riasudeen
Associate Professor, Department of Management Studies, Pondicherry University, India

Abstract


This paper aims to measure the impact of existing social networks on social entrepreneurship behavior of college students and understand if it can be inculcated during college years. Data was collected from 239 students of a fashion college in India for the empirical survey. The data was run through f act or analysi s and regre ssi on analysis in which major factors emerged with high factor loadings from 0.40 to 0.7. High factor loadings were indicative of high aspiration for social entrepreneurship behavi or at c ol l ege l ev el . The analysis affirmed the positive relationship of social networks and collectivism with social entrepreneurial orientation of youngsters. Polic ymakers can l eve rage t he social capital of students or increase it during college years.

References