SAMVAD: International Journal of Management

Open Access Open Access  Restricted Access Subscription Access

Brand Extension: a Strategy for Competitive Advantage


Affiliations
1 SIBM, Pune, India
 

No Abstract.
User
Notifications
Font Size

Abstract Views: 250

PDF Views: 86




  • Brand Extension: a Strategy for Competitive Advantage

Abstract Views: 250  |  PDF Views: 86

Authors

Tarun Kushwaha
SIBM, Pune, India

Abstract


No Abstract.