SAMVAD: International Journal of Management

Open Access Open Access  Restricted Access Subscription Access

"Emotional Ad-Yachaar" - an Essential Brand Differentiator


Affiliations
1 SIBM, Pune, India
 

No Abstract.
User
Notifications
Font Size

Abstract Views: 232

PDF Views: 104




  • "Emotional Ad-Yachaar" - an Essential Brand Differentiator

Abstract Views: 232  |  PDF Views: 104

Authors

Supriya Chouthoy
SIBM, Pune, India

Abstract


No Abstract.