Journal of Information and Knowledge (Formerly SRELS Journal of Information Management)

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‘Like, Comment, Share’ : Impact of Social Media Tools on Research


Affiliations
1 Department of Library and Information Science, University of Madras, Chennai − 600005, Tamil Nadu, India
     

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The study investigates the usage pattern and preference of social media tools among the researchers and academicians at the University of Madras. A structured questionnaire was formulated and shared with the study group. The analysis reveals that majority of the study population is unaware of the Social Media Tools (SMTs) promoting scholarly communication such as Bit.ai(53), CiteULike (60), EduGeeksClub (54), Emerald Engage (51), SSRN (51) and use SMTs for recreation and leisure purpose only. The present paper also highlights the major deterrents of using SMTs to share research output. The study finds that though addiction can be a major deterrent to use of social media; it is a viable tool in the present environment which can augment collaboration and contribute to determining quality by measuring the ‘likes, comments and shares’ among the academic and research community.

Keywords

Impact, Research Output, Social Networking Tools, Social Media, User Awareness, Usage.
User
About The Authors

V. Jenita Shiloh
Department of Library and Information Science, University of Madras, Chennai − 600005, Tamil Nadu
India

H. Fazlunnisa
Department of Library and Information Science, University of Madras, Chennai − 600005, Tamil Nadu
India


Notifications

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  • Asmi, N. A. and Madhusudhan, M. (2018). Use of social bookmarking sites by research scholars of central universities in north India. Annals of Library and Information Studies, 65(2): 105-111.

  • Bright, J. (2014). The use of Social Media for Research and Analysis: A Feasibility Study. In: Great Britain Department for Work and Pensions (Issue December). https://www.gov.uk/government/organisations/department-for-work-pensions/about/%0Ahttps://assets.publishing.service.gov.uk/government/uploads/system/uploads/attachment_data/file/387591/use-of-social-media-for-research-and-analysis.pdf.

  • Cann, A, Dimitriou, K., Hooley, T. and Research Information Network (2011). Social Media: A guide for researchers. History, 89: 48. http://www.rin.ac.uk/system/files/attachments/social_media_guide_for_screen.pdf%5Cnhttp://www.rin.ac.uk/our-work/communicating-and-disseminating-research/social-media-guide-researchers.

  • Factors, D. (2011). A Study on Social Media Networks. Spring, 53(1): 82.

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  • Hobson, J. and Cook, S. (2011). Social media for researchers: Opportunities and challenges. MAI Review, 3(2010): 1-4. http://ezproxy.library.capella.edu/login?url=http://search.ebscohost.com/login.aspx?direct=true&db=sih&AN=76131096&site=ehost-live&scope=site

  • Mohamed Haneefa, K. and Sumitha, E. (2011). Perception and use of social networking sites by the students of Calicut University. DESIDOC Journal of Library and Information Technology, 31(4): 295-301. https://doi.org/10.14429/djlit.31.4.1109.

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  • ‘Like, Comment, Share’ : Impact of Social Media Tools on Research

Abstract Views: 258  |  PDF Views: 4

Authors

V. Jenita Shiloh
Department of Library and Information Science, University of Madras, Chennai − 600005, Tamil Nadu, India
H. Fazlunnisa
Department of Library and Information Science, University of Madras, Chennai − 600005, Tamil Nadu, India

Abstract


The study investigates the usage pattern and preference of social media tools among the researchers and academicians at the University of Madras. A structured questionnaire was formulated and shared with the study group. The analysis reveals that majority of the study population is unaware of the Social Media Tools (SMTs) promoting scholarly communication such as Bit.ai(53), CiteULike (60), EduGeeksClub (54), Emerald Engage (51), SSRN (51) and use SMTs for recreation and leisure purpose only. The present paper also highlights the major deterrents of using SMTs to share research output. The study finds that though addiction can be a major deterrent to use of social media; it is a viable tool in the present environment which can augment collaboration and contribute to determining quality by measuring the ‘likes, comments and shares’ among the academic and research community.

Keywords


Impact, Research Output, Social Networking Tools, Social Media, User Awareness, Usage.

References