Atithya: A Journal of Hospitality

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Challenge in the Restaurant Business


Affiliations
1 AISSMS College of Hotel Management & Catering Technology, Pune, Maharashtra, India
2 Abhinav Institute of Management & Research, Pune, Maharashtra, India
     

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As an educationist and a customer, it amazes me to see the number of restaurants which are rapidly increasing in Pune. The growth of the food and beverage outlets is unbelievable in last 10 years. The restaurant industry has created numerous jobs in the market. It has introduced various cuisines to the Puneri customers, who have now moved on from Vada Pav to Burgers, Misal Pav to Barbecue food, Masala Dosa to a burger, and the list goes on. We see customers trying food from various parts of the globe, all thanks to the restaurants owners who are brining world on the customer’s platter right in our city. Koregao Park, Balewadi High Street, fergusson Road, Kothrud, and Aundh are the areas which are buzzing with the High end retail outlets. Choices in the market are making the customer demanding and more aware about the availability of food and beverage. The market is absolutely customer friendly, as they enjoy the food, pay for the services and move on.

But what is happening behind the door, is running a restaurant an easy job? The article aims to understand various challenges faced by the entrepreneurs who are in restaurant business.


Keywords

Restaurants, Challenges.
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  • Datwani, D. (2019). Challenges in the Indian restaurant industry. Retrieved from http://www.mydigitalfc.com/deep-dive/challenges-indian-restaurant-industry

  • FICCI Report. (Dec, 2018). The changing landscape of the retail food service industry.

  • Adelaja, A. O., Nayga, R. M., Tank, K., & Schilling, B. J. (1999). Challenges facing the foodservice industry. Journal of Restaurant Foodservice Marketing, 3(3-4), 123-138.

  • Enz, C. A. (2004). Issues of concern for restaurant owners and managers. Cornell University School of Hotel Administration Quarterly, 45(4), 315-332.

  • http://www.mydigitalfc.com/deep-dive/challenges-indian-restaurant-industry


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  • Challenge in the Restaurant Business

Abstract Views: 234  |  PDF Views: 0

Authors

Prachi Hajare Wani
AISSMS College of Hotel Management & Catering Technology, Pune, Maharashtra, India
Nandkishor Sarode
Abhinav Institute of Management & Research, Pune, Maharashtra, India

Abstract


As an educationist and a customer, it amazes me to see the number of restaurants which are rapidly increasing in Pune. The growth of the food and beverage outlets is unbelievable in last 10 years. The restaurant industry has created numerous jobs in the market. It has introduced various cuisines to the Puneri customers, who have now moved on from Vada Pav to Burgers, Misal Pav to Barbecue food, Masala Dosa to a burger, and the list goes on. We see customers trying food from various parts of the globe, all thanks to the restaurants owners who are brining world on the customer’s platter right in our city. Koregao Park, Balewadi High Street, fergusson Road, Kothrud, and Aundh are the areas which are buzzing with the High end retail outlets. Choices in the market are making the customer demanding and more aware about the availability of food and beverage. The market is absolutely customer friendly, as they enjoy the food, pay for the services and move on.

But what is happening behind the door, is running a restaurant an easy job? The article aims to understand various challenges faced by the entrepreneurs who are in restaurant business.


Keywords


Restaurants, Challenges.

References