Open Access
Subscription Access
Open Access
Subscription Access
Developing High Adaptive Capabilities:The Case of CISCO
Subscribe/Renew Journal
The internet and power of intelligent network help firms to increase its enterprise value by entering new markets, developing new products, creating flexible operations structure, attracting good people and thus increasing the willingness to pay. CISCO predicted all these opportunities and enchased its capabilities which helped them capitalize on the globalization advantages. CISCO developed high adaptive capabilities (HAC) and implemented choices that helped it invest rightly and kept the cost of business under control which helped in record superior returns on investment and shorter payback period. HAC not only helped CISCO in optimizing the total cost of ownership (TCO) but also maintaining benchmarked service level agreements (SLA). CISCO reinvented its business model to synergize the resources across the organization.
Subscription
Login to verify subscription
User
Font Size
Information
- Adner. Ron .(2006) , “Match Your Innovation Strategy to Your Innovation Ecosystem”, Harvard Business Review, 84 (4): 98-107
- Casadesus-Masanell, Ramon, Ricart, Joan E (2011), “How to Design A Winning Business Model”, Harvard Business Review, 89 (1/2):100-07
- Chambers, John (2015), “CISCO’S CEO on Staying Ahead of Technology Shifts”, Harvard Business Review,93(5):35-38
- CISCO Annual Report 2017
- Collis, David J., Montgomery, Cynthia,A. (2008),”Competing on Resources”, Harvard Business Review, 86 (7/8):140-50.
- Eisenhardt, K.M. & Graebner, M.E. (2007), “Theory Building from Cases: Opportunities and Challenges”, Academy of Management Journal, 50(1):25-32.
- Ethiraj, S.K., Kale, P., Krishnan, M.S. & Singh, J.V. (2005), “Where Do Capabilities Come from and How Do They Matter? A Study in the Software Services Industry ” , Strategic Management Journal, 26(1):25-45.
- Gluck,F. W. , D. Gogel & A. Puri (2000), “The Business System: A New Tool for Strategy Formulation and Cost Analysis,” in McKinsey on Strategy, Boston: McKinsey & Co
- Frangos, Cassandra (2015), “How Cisco Gets Brutally Honest Feedback to Top Leaders”, Harvard Business Review Digital Articles, 12/29/2015
- Fryer, Bronwyn & Stewart, Thomas A. (2008), “CISCO Sees the Future” Harvard Business Review, 86(1):72-79
- Petrash, G. (1996), “Dow’s Journey to a Knowledge Value Management Culture,” European Management Journal, 14: 365–73 Ghemawat, Pankaj (1986), ”Sustainable Advantage”, Harvard Business Review, 64 (5): 5358.
- Greenley, Gordon E., Graham J. Hooley & John M. Rudd. (2005), “Market Orientation in a Multiple Stakeholder Orientation Context: Implications for Marketing Capabilities and Assets”, Journal of Business Research, 58 (11): 1483 -94
- Hamel, Gary & Prahalad, C. K (992), ”Capabilities based Competition”, Harvard Business Review,70( 3):164-70.
- Kay, J. (1999), “Resource Based Strategy, “Financial Times, September 27
- Trailer, J. W (2002), “On the Theory of Rent and the Mechanics of Proutability,” The California State University, Chico, College of Business Chico CSU Chico,
- Johnson, Mark W., Christensen, Clayton M. & Kagermann, Henning (2008), “Reinventing Your Business Model”, Harvard Business Review. 86(12):50
- Jouret, Guido (2009), “Inside Cisco’s Search for the Next Big Idea”, Harvard Business Review, 87(9): 43-45
- Johnson, Mark W., Christensen, Clayton M.,Kagermann, Henning(2008), “Reinventing Your Business Model (cover story)”, Harvard Business Review, 86 (12): 57-68.
- Iansit, M., & Levien, R. (2004). Strategy as Ecology. Harvard Business Review, March.
- Lopez, Salvador Vivas (2005), Competitive Advantage and Strategy Formulation - The Key Role of Dynamic Capabilities, Management Decision, 43 (5): 661-69.
- Magretta, J. (2002), “Why Business Models Matter,” Harvard Business Review, 80: 38
- Monterde, Stephan (2016), “How We Think about Innovation at Cisco” Harvard Business Review, Digital Articles: 6/8/2016,
- Moore, J. F. (1993), Predators and Prey: a New Ecology of Competition”, Harvard business Review, 71(3): 75-86
- Moore, J. F. (1996), The Death of Competition: Leadership and Strategy in the Age of Business Ecosystems, New York: Harper Business.
- Moore, Marguerite & Ann Fairhurst (2003), “Marketing Capabilities and Firm Performance in Fashion Retailing”, Journal of Fashion Marketing and Management, 7 (4): 38697.
- Morris, M., Schindehutte, M. & Allen, J. (2005), “The Entrepreneur’s Business Model: Toward a Unified Perspective”, Journal of Business Research, 58: 726-35.
- Newbert, Scott L(2008), ”Value, Rareness, Competitive Advantage, and Performance: a Conceptual-level Empirical Investigation of the Resource-based View of the Firm” Strategic Management Journal, 29(7):74568.
- Pankaj Gemawat & Jan W Rivkin (1998, revised 2006) “Creating Competitive Advantage”, HBS Note : 798 062
- Porter, M. E. (1985), Competitive Advantage: Creating and Sustaining Superior Performance, New York: The Free Press
- Porter, M. E. (1996), “What is Strategy? Harvard Business Review, 74: 61-78.
- Prahalad, C. K.; Hamel, Gary (1990), ”The Core Competence of the Corporation”, Harvard Business Review ,68(3):79-91.
- Prahalad, C. K. & Gary Hamel (1990), “The Core Competencies of the Corporation” Harvard Business Review, May–June 1990
- Shaligram, B. J. (2014) , “Organizational Capability and Their Strategic Impact on Firm’s Market Share” ,International Journal of Scientific and Research Publications, 4(12)
- Teece, D. J. (2010), “Business Models, Business Strategy and Innovation,” Long Range Planning, 43: 172-94
- Tracey, Michel., Feen-Su Lim. & Mark, A. Vonderembse (2005), “The Impact of Supply Chain Management Capabilities on Business Performance”, Supply Chain Management: An International Journal, 10(3): 179–91.
- Umit, Bititci, Catherine Maguire, & Ian Gregory (2011), Adaptive Capability A Must for Manufacturing SMEs of the Future SMEs, research report ,futuresme.edu,
- Vorhies, Douglas W. & Neil A Morgan (2005), “Bench marking Marketing Capabilities for Sustainable Competitive Advantage”, Journal of Marketing, 69 (January): 80 – 94.
- Werbach, K. (September 2005 Issue), “Using VoIP to Compete”, Harvard Business Review,01 Sep 2005, 83(9):140-7, 160]
- Wernerfelt, Birger (1984), ”A Resource based View of the Firm”, Strategic Management Journal, 5(2):171-80.
- Yan ru li (2009), “The Technology Road Map of Cisco Business Model”, Technovation, 29:379-86
- Yin, R K(2003), Case Study Research Design and Methods, Sage Publication, Beverley Hills
Abstract Views: 286
PDF Views: 1