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Entrepreneurial Motives of Indian Entrepreneurs: An Empirical Study
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In earlier research including Indian studies, it was found that entrepreneurs were primarily motivated by economic achievement. The present study was carried out: first to rank the various entrepreneurial motives as perceived by the entrepreneurs themselves, and second, to assess the level of achievement motivation of Indian entrepreneurs as well as to make comparison between the achievement motivation levels of entrepreneurs and intrapreneurs of Indian service sector enterprises. The following three motives, viz., "to utilize one's talent and capabilities", "to set standards for achievement and then to strive to achieve them" and "to provide more financial security&comfort to family" emerged as the most important among the motives.
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