Journal of Hospitality Application and Research




Journal of Hospitality Application and Research

Publisher: Publishing India Group
Editor: Dr. Ajay Chakraborty
Online ISSN: , Print ISSN: 0973-4538
Frequency: Biannual
Indexing: JOHAR – “Journal of Hospitality Applications & Research” is a biannual journal published by the Dept. of Hotel Management & Catering Technology, Birla Institute of Technology, Mesra, Ranchi – 835215. Journal aims at publishing genuine work in the field of Hospitality & Tourism so as to provide insights in to latest development and thinking.

Description:

JOHAR – “Journal of Hospitality Applications & Research” is a biannual journal published by the Dept. of Hotel Management & Catering Technology, Birla Institute of Technology, Mesra, Ranchi – 835215. Journal aims at publishing genuine work in the field of Hospitality & Tourism so as to provide insights in to latest development and thinking. The Journal has a section of Double Blind Refereed Papers along with a section on Concept Papers or articles. A section of book reviews, conference reports and News & Events is included as well to have the readers updated regarding happenings in the Hospitality & Tourism fields worldwide.

Table of Contents

Vol 17, No 2 (2022)

Articles

Re-modelling the Hospitality Business using Artificial Intelligence as a Strategic Tool
Hima Gupta
 Vol 17, No 2 (2022), Pagination: 01-16
ABSTRACT |  PDF     Abstract Views: 85  |  PDF Views: 0
Driving Customer Engagement and Loyalty Via Customer Identification in Hospitality Industry
Raouf Ahmad Rather
 Vol 17, No 2 (2022), Pagination: 17-36
ABSTRACT |  PDF     Abstract Views: 81  |  PDF Views: 0
An Analysis of Consumer Behavior Predictors, Influencing the Decision Making in Hospitality Industry
Anil Kalotra
 Vol 17, No 2 (2022), Pagination: 37-52
ABSTRACT |  PDF     Abstract Views: 82  |  PDF Views: 0
Impact of Ceasefire Violation on Tourism and Local Community in Jammu and Kashmir (UT)
Parikshat Singh, Priyanka Sharma, Rajani Kumari Sarangal
 Vol 17, No 2 (2022), Pagination: 53-73
ABSTRACT |  PDF     Abstract Views: 78  |  PDF Views: 0
Impact of Information Systems on Customer Relationship Marketing in the Hotel Industry during COVID-19
Indrajit Chaudhury, Hafizullah Dar
 Vol 17, No 2 (2022), Pagination: 74-94
ABSTRACT |  PDF     Abstract Views: 90  |  PDF Views: 0
User Acceptance and Usage of Food App – A Moderating Influence of Work-family Conflict using Extended TAM
Kannan Sekar, Lakshman Mahadevan
 Vol 17, No 2 (2022), Pagination: 95-122
ABSTRACT |  PDF     Abstract Views: 72  |  PDF Views: 0