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Demographic Profile of the Tourist: a Case Study of Tourist's Purpose of Visit to Jammu and Kashmir State
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The State of Jammu&Kashmir is respected and known for its rich culture, natural heritage, art, craft and cuisine from the ancient times. It has become necessary to conserve and project the culture and Heritage of the region in the national as well as in the International Tourism Market which will boost the economy of Jammu region in particular and the State on the whole. The Demographic profile of the tourist help us in building the destination as per tourist preferences. It helps us to understand the tourist perception about the destination and what they actually want at the destination and what is the purpose of their visit to the destination. The present study helps us in understanding the demographic profile of the tourist visiting Jammu and Kashmir state and their purpose of visit to the region.
Keywords
- Amar Mahal Museum Booklet Published by Amar Mahal Museum.
- Dhar, Somnath, (1987): Jammu and Kashmir Folklore, Marwah Publication, New Delhi, 1987.
- Museum and Heritage in India, Chapter –9, Display or Presentation of Exhibits; pp-152-153.
- Ram Acharya, (1980) Tourism and Cultural heritage of India, RBSA Publications SMS Highway Jaipur, India, Printed at Nav Bhart Printers, Raja Parks, Jaipur, India, Chapter-13 The Museum of India, pp-134-150.
- Ram Sahai, (2007) “Pilgrim and Heritage Tourism” paper presented in the National Seminar on “Tourism in Jammu-The Way Ahead” organized by Indian Institute of public administration, Jammu and Kashmir Regional Branch in collaboration with Directorate of Tourism, Jammu, Jammu and Kashmir Government on 24th February 2007 at Jammu.
- TS-1 Foundation course in Tourism, Block-7, Tourism: The Cultural Heritage, IGNOU, Unit 26, pp-11- 25.
- TS-4 Indian Culture: Perspective for Tourism, Block-6, Archaeology and Antiquity, IGNOU, Unit-20, Museum and Antiquities, pp-36-46.
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