Sustainable Development and Cybernetic Control Model of Indian Coastal Tourism
Subscribe/Renew Journal
The present paper aims on what need to be done to move towards more sustainable coastal tourism. The important actors recognized for this are training of frontline service workers for improving the performance of "emotional labour", exploiting the food and beverage segment in context with Indian FMCG industry. Finally, a cybernetic model has been suggested for effective communication and control of the major activities related to Indian coastal tourism. The model suggest to divide the Indian coastal activities into various modules based on the geographical topography and considers the effectiveness of information flow-and particularly, the nature of filters and relative time lags around these module loops. The recursive characteristic of the model makes it competent for any such related activities. It is believed that the present paper will be highly useful to understand the role of various underlying actors necessary to achieve sustainable coastal tourism in India.
- A. Parasuraman, SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality, J. Retall., 64, pp. 12-40, 1988.
- G. Sahu, A.K. Mohanty and R.C.Panigrahi, Marine Resources and their Utilization in Orissa-An Overview, Journal of Indian Ocean Studies, 14 (1), pp. 79-97, 2006.
- India 2006, A Reference Manual by Publication Division of the Government of India, New Delhi.
- J. Karabanow, When caring is not enough: emotional labour and youth shelter workers, Social Service Review, 73, pp. 340-357, 1999.
- J. Schaubroeck and J.R. Jones, Antecedents of workplace emotional labour dimensions and moderators of their effects on physical symptoms, J Orgaz. Behav., 21, pp. 163-183, 2000.
- J.J. Bailey and M.A. McCollough, Emotional Labour and the difficult Customer: Coping Strategies of Service Agents and Organizational Consequences, Journal of Professional Services Marketing, 20 (2), pp. 51-72, 2000.
- L. Noronha et.al., Managing Coastal Tourism: Perspectives from India and the European Union, TERI, Goa.
- N. Mehrotra, Re vival is on its way, Indian FMCG Industry, ICFAI Books, 2005.
- P.S. Ranade, Potential of Coastal Tourism in India, Management of Coastal Resources: An Introduction, ICFAI Books, pp. 31-52, 2007.
- R.B. Briner, The neglect and importance of emotion at work, European J. Work and Organz. Psy., 8, pp. 323-346, 1999.
- S.M. Kruml and D Geddes, Catching fire without burning out: is there an ideal way to perform emotional labour?, Emotions in workplace, Westport: quorum Books, pp. 177-188, 2000.
- T. Baum and D. Nickson, Teaching Human Resource Management in Hospitality Tourism: A Critique, Int. J. Of Contem. Hospt. Mgt., 10, pp. 75-79, 1998.
- www.expresstravelworld.com.
- www.indiawildliferesorts.com.
- www.oheraldo.in.
Abstract Views: 378
PDF Views: 0