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Household Investor's Perception on Risk and Return and its Determinants


Affiliations
1 Noorul Islam Centre for Higher Education, Kumaracoil - 629180, Tamil Nadu, India
2 Department of Business Administration, MSU Constituent College, Kanyakumari, India
 

Risk perception plays an important role in investment decisions and is an emerging field in behavioural finance. Risk is an integral part of all investment which determines the return on investments. It is the loss or injury for the expected returns. Risk perception is an investor's belief or opinion based on their sensory information and became a critical success factor in all investment decisions. Various factors influence investor’s perception on risk and return. This study aims to identify the factors influencing investor's perception on risk and return.

Keywords

Belief, Perception, Risk, Return.
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Abstract Views: 303

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  • Household Investor's Perception on Risk and Return and its Determinants

Abstract Views: 303  |  PDF Views: 134

Authors

V. Sreedevi
Noorul Islam Centre for Higher Education, Kumaracoil - 629180, Tamil Nadu, India
D. Jenish
Department of Business Administration, MSU Constituent College, Kanyakumari, India

Abstract


Risk perception plays an important role in investment decisions and is an emerging field in behavioural finance. Risk is an integral part of all investment which determines the return on investments. It is the loss or injury for the expected returns. Risk perception is an investor's belief or opinion based on their sensory information and became a critical success factor in all investment decisions. Various factors influence investor’s perception on risk and return. This study aims to identify the factors influencing investor's perception on risk and return.

Keywords


Belief, Perception, Risk, Return.

References