SAMVAD: International Journal of Management

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ITC's e-Choupal: A Case Study on Rural Marketing Initiative


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1 SIBM, Pune, India
 

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  • ITC's e-Choupal: A Case Study on Rural Marketing Initiative

Abstract Views: 195  |  PDF Views: 104

Authors

Rajesh Panda
SIBM, Pune, India

Abstract


No Abstract.