Vol 5, No 2 (2017)

Table of Contents

Vol 5, No 2 (2017)

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Articles

Consumer Perception of Innovative Services Offered by Mobile Service Providers
Simmi Rani Prasad
 Vol 5, No 2 (2017), Pagination: 1-8
ABSTRACT |  PDF     Abstract Views: 353  |  PDF Views: 6
Building Customer Loyalty:An Empirical Study of Indian Telecom Industry
Meera Arora
 Vol 5, No 2 (2017), Pagination: 9-17
ABSTRACT |  PDF     Abstract Views: 604  |  PDF Views: 4
Organizational Virtuousness:The Customer's Perspective
Joshua Gukiina, Waswa Balunywa, Joseph Mpeera Ntay, Augustine Ahiauzu
 Vol 5, No 2 (2017), Pagination: 18-36
ABSTRACT |  PDF     Abstract Views: 334  |  PDF Views: 3
Impact of Outdoor Advertising in Building Brands - A Study of Warangal
Mohd Fasi, Sadequnnisa Begum
 Vol 5, No 2 (2017), Pagination: 37-41
ABSTRACT |  PDF     Abstract Views: 382  |  PDF Views: 3
Determinants of Green Purchase Intention:An Empirical Study in India
Seemant Kumar Yadav, Utkal Khandelwal, Vikas Tripathi
 Vol 5, No 2 (2017), Pagination: 42-54
ABSTRACT |  PDF     Abstract Views: 504  |  PDF Views: 3