Table of Contents
Vol 5, No 2 (2017)
Open Access
Subscription Access
Articles
Consumer Perception of Innovative Services Offered by Mobile Service Providers | ||
Simmi Rani Prasad | ||
Vol 5, No 2 (2017), Pagination: 1-8 | ||
ABSTRACT | PDF | Abstract Views: 353 | PDF Views: 6 |
Building Customer Loyalty:An Empirical Study of Indian Telecom Industry | ||
Meera Arora | ||
Vol 5, No 2 (2017), Pagination: 9-17 | ||
ABSTRACT | PDF | Abstract Views: 604 | PDF Views: 4 |
Organizational Virtuousness:The Customer's Perspective | ||
Joshua Gukiina, Waswa Balunywa, Joseph Mpeera Ntay, Augustine Ahiauzu | ||
Vol 5, No 2 (2017), Pagination: 18-36 | ||
ABSTRACT | PDF | Abstract Views: 334 | PDF Views: 3 |
Impact of Outdoor Advertising in Building Brands - A Study of Warangal | ||
Mohd Fasi, Sadequnnisa Begum | ||
Vol 5, No 2 (2017), Pagination: 37-41 | ||
ABSTRACT | PDF | Abstract Views: 382 | PDF Views: 3 |
Determinants of Green Purchase Intention:An Empirical Study in India | ||
Seemant Kumar Yadav, Utkal Khandelwal, Vikas Tripathi | ||
Vol 5, No 2 (2017), Pagination: 42-54 | ||
ABSTRACT | PDF | Abstract Views: 504 | PDF Views: 3 |