Issue | Title | |
Vol 1, No 2 (2013) | A Comparative Study between Usa and India on Factors Affecting Online Shopping | Abstract |
Bharti Motwani, Sharda Haryani, Sukhjeet Matharu | ||
Vol 8, No 2 (2020) | A Fuzzy Based Analysis Of Consumer Satisfaction Among The Electricity Consumers For Improving Consumer Relationship Management | Abstract |
Raju Sikdar, Sarbani Mitra | ||
Vol 6, No 1 (2018) | A Study of Comparison of Private and Public Sector Banks Regarding Various Aspects of Relationship Marketing | Abstract |
Rupali Madan, Rachna Agrawal, Mitu G. Matta | ||
Vol 2, No 1 (2014) | A Study of Online Shopping Habits of Consumers in India | Abstract |
Kalpana Mathur, Arti Sharma | ||
Vol 9, No 1&2 (2021) | A Study On Consumer Behavioural Analysis Of Online Shopping Trends In India | Abstract |
Anusha Thakur | ||
Vol 6, No 1 (2018) | A Study on Consumers’ Adoption Intention for Digital Wallets in India | Abstract |
Satadruti Chakraborty, Dipa Mitra | ||
Vol 1, No 2 (2013) | A Study on Customer Satisfaction Index of Mobile Phone Subscribers in Kerala | Abstract |
K. S Kannan, Pisharady Devi, Bino Thomas | ||
Vol 7, No 2 (2019) | A Study on Gender Differences in Motives of Visit Intention, Perceived Value and Tourist Satisfaction with Rural Tourism in India | Abstract |
Anil Kumar | ||
Vol 2, No 1 (2014) | A Study on the Influence of Triggers on Perceived Service Quality | Abstract |
Neetha J. Eappen, K. B. Pavithran | ||
Vol 1, No 2 (2013) | An Analysis of Indian Consumers' Attitude towards Health Drinks | Abstract |
Monica Bedi, reeva Paul | ||
Vol 2, No 1 (2014) | An Empirical Outlook of Brand Equity - A Marketing Mace to Ensure Unwavering Customer Base | Abstract |
A. Mahesh | ||
Vol 2, No 2 (2014) | An Empirical Study to Assess the Perceived Security & Privacy Concern and Perceived Security & Privacy Satisfaction Regarding the Use of Internet Banking Among Bank Customers | Abstract |
Tejinderpal Singh | ||
Vol 1, No 2 (2013) | An Evaluation of Customer Satisfaction with Botswana Television (BTV) Programming Using the Gap Model for Data Analysis | Abstract |
Rebana Mmereki, Nkisang Moeti | ||
Vol 7, No 2 (2019) | An Exploratory Study of Customer Perceptions of Usage of Chatbots in the Hospitality Industry | Abstract |
Mihir Dash, Suprabha Bakshi | ||
Vol 7, No 1 (2019) | An Integrated Model for Predicting Buying Behavior of Young Smartphones Consumers | Abstract |
Archana Singh, Ritu Srivastava | ||
Vol 2, No 2 (2014) | Analysing Relationship Quality Perspectives in Indian Retail | Abstract |
Ekta Duggal | ||
Vol 6, No 2 (2018) | Analyzing Retail Customer Buying Preferences and Patterns:An Empirical Study with Reference to Spencer’s Retail Outlet, Guntur | Abstract |
P. Daniel, M. S. Narayana, P. Vijay Kumar | ||
Vol 8, No 1 (2020) | Assessing the Customer Satisfaction by Measuring Service Quality Using Servqual Scale | Abstract |
Anjali Ganesh | ||
Vol 4, No 2 (2016) | Assessing the Impact of Customer Relationship Management Practices on Customer Loyalty in Insurance Sector | Abstract |
Neetu Andotra, Deepti Abrol | ||
Vol 1, No 2 (2013) | Bank Email Marketing: Creating Customer Relations with Permission | Abstract |
Vikas Nath, Nimit Gupta | ||
Vol 6, No 1 (2018) | Behavioural Analysis of Consumers’ Towards Selection of Mobile Network Service in Asansol-Durgapur Industrial Region | Abstract |
Subhendu Sengupta | ||
Vol 4, No 2 (2016) | Brand Preference of Consumers towards Selected Consumer Durables: A Case Study of Tinsukia Town | Abstract |
Subhadeep Chakraborty | ||
Vol 5, No 2 (2017) | Building Customer Loyalty:An Empirical Study of Indian Telecom Industry | Abstract |
Meera Arora | ||
Vol 4, No 2 (2016) | Buying Behaviour of Rural Consumers: Impact of Advertisements on FMCG Purchases in Rural Uttarakhand | Abstract |
Hitesh Kumar Pant, Pratibha Pant, Amit Joshi | ||
Vol 3, No 2 (2015) | Buying Behavioural Pattern Regarding Smartphone Users | Abstract |
Mokhalles Mohammad Mehdi | ||
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