Open Access Open Access  Restricted Access Subscription Access
Open Access Open Access Open Access  Restricted Access Restricted Access Subscription Access

People Issues in Telecom Industry & HR Preparedness:A Study of Indian Companies


Affiliations
1 FORE School of Management, New Delhi, India
     

   Subscribe/Renew Journal


This paper examines how HR issues are being addressed by the three major telecom companies in India, i.e., Airtel, Vodafone & BSNL. The important challenges being faced by this industry are: shortage of skilled talent; managing employee turnover and employee engagement; dealing with lay-offs; and creating gender balance. In terms of the preparedness to deal with people-issues, HR departments of the companies are coming up with provisions to deal with these problems effectively. The private companies are found better prepared to deal with people-related challenges than the public sector company. The study comes out with some recommendations for dealing with industry-specific HR challenges effectively.
Subscription Login to verify subscription
User
Notifications
Font Size


  • Baruah, P. & Baruah, R. (2014), “Telecom Sector in India: Past, Present and Future”, International Journal of Humanities & Social Science Studies, 1 (3): 147-56.
  • Business Standard (2017), “AI Dominates: Indian IT Stares at Talent Shortage in Digital, Cloud Skills”, last updated on January 09 2017 at http://www.business-standard.com/article/companies/ai-dominates-indian-itstaresat-talent-shortage-in-digital-cloudskills117010700469_1.html accessed on December 10, 2017
  • Capizzi, M.T.& Ferguson, R. (2005), “Loyalty Trends for the Twenty-first Century”, Journal of Consumer Marketing, 22 (2): 72-80.
  • Centre for Monitoring Indian Economy (2017), “1.5 Million Jobs Lost in First Four Months of 2017", by Mahesh Vyas, on July 11, athttps://www.cmie.com/kommon/bin/sr.php?kall=warticle&dt=2017-071%2011:07:31&msec=463 Accessed on November 08, 2017
  • Colao, Vittorio (2017), “There Is No Job Threat to Vodafone Employees After Merger with Idea Cellular”, Business Today Online, 13 April 2017. Accessed on November 07, 2017
  • Das, A. (2014), “Retaining & Rewarding Talent to Be a Challenge”, Economic Times, interview by Danish Khan, E T Bureau, at http:/ /articles.economictimes.indiatimes.com/2014-10-24/news/55397918_1_telecom-industry-social-media-rewarding-high-performers. Accessed on November 07, 2017
  • Economic Times (2017), “Know about HR Hurdles of the Telecom Industry”, 02 February at https://telecom.economictimes.indiatimes.com/slide-shows/2017-know-about-hr-hurdles-of-the-telecom-industry/56933692 Accessed on November 08, 2017
  • Emeritus Institute of Management (2017), “AI Dominates: Indian IT Stares at Talent Shortage in Digital, Cloud Skills”, Last Updated on January 9, 2017 10:25 IST at http://www.business-standard.com/article/companies/ai-dominates-indian-it-stares-at-talent-shortage-in-digital-cloud-skills-117010700469_1.html. Accessed on July 11, 2017
  • Ernst & Young (2014), Top 10 Risks in Telecommunications 2014, at http://www.ey.com/Publication/vwLUAssets/EY_Top_10_risks_in_telecommunications_2014/$FILE/EY-top-10-risks-in-telecommunications-2014.pdf Accessed on July 11, 2017
  • Ernst & Young report (2017), “The Challenges Facing the Telecoms Industry in 2017” at http://smartipx.com/challenges-facing-telecoms-industry-2017/ Accessed on October 06, 2017
  • ET Telecom (2017),23 Oct. at https://telecom.economictimes.indiatimes.com/news/indias-total-mobile-subscriber-base-stands-at-946-66-mn-in-september-airtel-leads-with-29-80-market-share/61186988 Accessed on November 07, 2017
  • Glance, N. S., Hogg, T. & Huberman, B. A. (1997), “Training and Turnover in the Evolution of Organizations”, Organization Science, 8: 84-96
  • Joshi, H. (2014), “Telecom: Enabling Growth and Serving the Masses”, at http://www.deloitte.com/assets/Dcom-India/Local%20Assets/Documents/houghtwave/2014/Telecom_Enabling_growth_and_ serving_the_masses.pdf. Accessed on July 25, 2016
  • Krishnan, L, R, K & Sethuramasubbiah, A. (2012), “Engagement & Low Attrition, a Study of the Telecom Industry in India”, International Journal of Research in Computer Application & Management, 2(1): 85-95
  • Lakshmikanth, K. (2017), “Telecom Is Reeling under Mass Layoffs. Casualties So Far: 75,000 Jobs & Counting”, The Economic times, Nov 15, 2017, at: https://economictimes.indiatimes.com/jobs/telecom-is-reeling-under-mass-layoffs-casualties-so-far-75000-jobs-counting/articleshow/61650018.cms Accessed on November 11, 2017.
  • Live mint (2014), “Telecom Sector: Gender-based Disconnect Persists Despite Growth”, Nov 24, 2014. 12 11 PM IST, at http://www.livemint.com/Specials/BzkdPXalVYvWd6Bx41jh9O/Telecom-sector-Genderbased-isconnect-persists-despite-gro.html Accessed on November 11, 2017
  • Menezes Beryl (2914), “Telecom Sector: Genderbased Disconnect Persists Despite Growth”, Livemint.com, November 24, at http://www.livemint.com/Specials/BzkdPXalVYvWd6Bx41jh9O/Telecom-sector-Genderbased-disconnect-persists-despite-gro.html Accessed on November 07, 2017.
  • Nasit, A. (2011), “An Empirical Study on Marketing Strategy of Telecom Sector in Gujarat State”, Ph.D. Dissertation, Saurashtra University, Rajkot,at http://etheses.saurashtrauniversity.edu/id/eprint/764 Accessed on July 25, 2016
  • PwCview (2015), “Five Trends to Watch in Telecom during 2015”, at https://www.pwc.in/assets/pdfs/publications/2014/five-trends-to-watch-in-telecom-during-2015.pdf Accessed on December 14, 2016.
  • Ramachandran, A (2015), “Vodafone India Employees Understand ‘why they get paid, what they get paid’”,ET Telecom Interview by Danish Khan, May 05, 2015, at https://telecom.economictimes.indiatimes.com/news/industry/vodafone-india-employees-understand-why-they-get-paid-what-they-get-paid-hr-head-ashok-ramchandran/47157504 Accessed on November 07, 2017
  • Schneider, B. &Bowen, E. (1993), “The Service Organization: Human Resources Management Crucial”, Organizational Dynamics, 21(4): 39-52.
  • Sengupta, D & Banerjee N. (2016), “Hiring in Telecom Sector Down 40%”, Economic Times, Bangalore, December 13, 2016.
  • Shah, N. (2008), Critically Analyze the Customer Preference and Satisfaction Measurement in Indian Telecom Industry, Ph.D. Dissertation, The Indian Institute of Planning and Management, Ahmadabad, India. at: http://www.slideshare.net/guest377d84/telecom-sector-thesis Accessed on July 25, 2016.
  • Som, A. (2008), “Innovative Human Resource Management and Corporate Performance in the Context of Economic Liberalization in India”, The International Journal of Human Resource Management, 19 (7):1278– 97
  • Sundararajan, S. (2016), “Employees Attrition & its Determinant in Service Sector”, Journal of Research in Management & Technology” .6(2):71-77
  • TimesJobs.com, Job Outlook Survey 2016-17 Skill Outlook (2017), Which Sectors Will Generate More Jobs for You in 2017? at http://skilloutlook.com/top-news/sectors-will-generate-jobs-2017 Accessed on October 10, 2017

Abstract Views: 196

PDF Views: 1




  • People Issues in Telecom Industry & HR Preparedness:A Study of Indian Companies

Abstract Views: 196  |  PDF Views: 1

Authors

Sanghamitra Buddhapriya
FORE School of Management, New Delhi, India

Abstract


This paper examines how HR issues are being addressed by the three major telecom companies in India, i.e., Airtel, Vodafone & BSNL. The important challenges being faced by this industry are: shortage of skilled talent; managing employee turnover and employee engagement; dealing with lay-offs; and creating gender balance. In terms of the preparedness to deal with people-issues, HR departments of the companies are coming up with provisions to deal with these problems effectively. The private companies are found better prepared to deal with people-related challenges than the public sector company. The study comes out with some recommendations for dealing with industry-specific HR challenges effectively.

References