Vol 6, No 3 (2017)

Table of Contents

Vol 6, No 3 (2017)

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Articles

Role of Retail Store Attributes on Store and Customer Engagement in Food Industry
Sonia Choudhary, Tisha Singh
 Vol 6, No 3 (2017), Pagination: 1-10
ABSTRACT |  PDF     Abstract Views: 392  |  PDF Views: 0
QR Codes in Marketing:An Empirical Study on Awareness and Opinions Regarding QR Code Usage Among Young Indian Adults
Shivaratri Chandramouli Rajaiah
 Vol 6, No 3 (2017), Pagination: 11-18
ABSTRACT |  PDF     Abstract Views: 552  |  PDF Views: 0
A Study on Green Buying Behaviour Towards FMCG:An Application of Bayesian Probabilistic Network
Dipa Mitra
 Vol 6, No 3 (2017), Pagination: 19-25
ABSTRACT |  PDF     Abstract Views: 422  |  PDF Views: 0
Online Shopping Habits Among B-School Students and Teachers:A Study of Belagavi City
Arif H. Shaikh, Prasad V. Daddikar
 Vol 6, No 3 (2017), Pagination: 26-36
ABSTRACT |  PDF     Abstract Views: 505  |  PDF Views: 0
Marketing Management in Micro and Small Enterprises:A Study in Warangal District
Sadiqua Tabassum
 Vol 6, No 3 (2017), Pagination: 37-43
ABSTRACT |  PDF     Abstract Views: 492  |  PDF Views: 0