Table of Contents
Vol 6, No 3 (2017)
Open Access
Subscription Access
Articles
Role of Retail Store Attributes on Store and Customer Engagement in Food Industry | ||
Sonia Choudhary, Tisha Singh | ||
Vol 6, No 3 (2017), Pagination: 1-10 | ||
ABSTRACT | PDF | Abstract Views: 392 | PDF Views: 0 |
QR Codes in Marketing:An Empirical Study on Awareness and Opinions Regarding QR Code Usage Among Young Indian Adults | ||
Shivaratri Chandramouli Rajaiah | ||
Vol 6, No 3 (2017), Pagination: 11-18 | ||
ABSTRACT | PDF | Abstract Views: 552 | PDF Views: 0 |
A Study on Green Buying Behaviour Towards FMCG:An Application of Bayesian Probabilistic Network | ||
Dipa Mitra | ||
Vol 6, No 3 (2017), Pagination: 19-25 | ||
ABSTRACT | PDF | Abstract Views: 422 | PDF Views: 0 |
Online Shopping Habits Among B-School Students and Teachers:A Study of Belagavi City | ||
Arif H. Shaikh, Prasad V. Daddikar | ||
Vol 6, No 3 (2017), Pagination: 26-36 | ||
ABSTRACT | PDF | Abstract Views: 505 | PDF Views: 0 |
Marketing Management in Micro and Small Enterprises:A Study in Warangal District | ||
Sadiqua Tabassum | ||
Vol 6, No 3 (2017), Pagination: 37-43 | ||
ABSTRACT | PDF | Abstract Views: 492 | PDF Views: 0 |