Table of Contents
Vol 10, No 1 (2021)
Open Access
Subscription Access
Articles
| The Influence of Buyer-Seller Relationship on Sales Effectiveness: The Case of Ayat Real Estate, Ethiopia | ||
| Mesfin Workineh Melese, Mehalek Habtamu Weldeyes | ||
| Vol 10, No 1 (2021), Pagination: 1-12 | ||
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Abstract Views: 163 | PDF Views: 0 | |
| A Study of Key Factors Driving Consumers’ Intention to Purchase Organic Food Products: A Conceptual Framework | ||
| Cherukuri Jayasankaraprasad | ||
| Vol 10, No 1 (2021), Pagination: 13-34 | ||
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Abstract Views: 190 | PDF Views: 0 | |
| The Effect of Sales Promotion on Brand Awareness and Brand Loyalty: Assessment of Walia Beer Brand Management Practices | ||
| Fikirte Belachew Tufa, Mesfin Workineh Melese | ||
| Vol 10, No 1 (2021), Pagination: 35-47 | ||
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Abstract Views: 229 | PDF Views: 0 | |
| Understanding the Impact of Social Media on Consumer’s Attitude and Decision Making Process | ||
| Sunita Gupta, Pankaj Gupta, Renu Yadav | ||
| Vol 10, No 1 (2021), Pagination: 48-59 | ||
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Abstract Views: 152 | PDF Views: 0 | |