Indian Journal of Marketing

Vol 36, No 1 (2006)

Indian Journal of Marketing

Table of Contents

Vol 36, No 1 (2006)

Articles

Satisfaction Derived by the Airtel Subscribers in Coimbatore
R. Vijay Kumar, P. Ruthra Priya
 Vol 36, No 1 (2006), Pagination: 
ABSTRACT | Abstract Views: 155  | 
IT @ Organized Retail Management
Suneel Arora, Mukesh Vyas
 Vol 36, No 1 (2006), Pagination: 
ABSTRACT | Abstract Views: 161  | 
A Study on Brand Consciousness Among Children and its Effect on Family Buying Behaviour in Bangalore City
Nithila Vincent
 Vol 36, No 1 (2006), Pagination: 
ABSTRACT | Abstract Views: 196  | 
Green Marketing and Environmental Protection
R. Azhagaiah, A. Ilangovan
 Vol 36, No 1 (2006), Pagination: 
ABSTRACT | Abstract Views: 257  | 
Post Office Savings Schemes-an Impetus for Rural Investment
K. Sakthi Srinivasan, S. Devi Lakshmi
 Vol 36, No 1 (2006), Pagination: 
ABSTRACT | Abstract Views: 201  |