Vol 37, No 11 (2007)

Table of Contents

Vol 37, No 11 (2007)

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Articles

Significance of Bottom of Pyramid for Corporate India
M. Guruprasad, Sujit Patnaik
 Vol 37, No 11 (2007), Pagination: 
ABSTRACT |     Abstract Views: 120  | 
Satisfaction Derived by the Users of Clinic Plus Shampoo in Coimbatore
R. Vijaykumar, P. V. Prabha, N. Raman
 Vol 37, No 11 (2007), Pagination: 
ABSTRACT |     Abstract Views: 118  | 
Emerging Trends and Strategies in Indian Retailing
M. N. Malliswari
 Vol 37, No 11 (2007), Pagination: 
ABSTRACT |     Abstract Views: 132  | 
Text Messaging: An Emerging Marketing Tool
K. Giridhar Gopal
 Vol 37, No 11 (2007), Pagination: 
ABSTRACT |     Abstract Views: 122  | 
Women Empowerment through Self Help Groups: A Case Study in the North Tamil Nadu
A. Vinayagamoorthy, Vijay Pithadia
 Vol 37, No 11 (2007), Pagination: 
ABSTRACT |     Abstract Views: 129  | 
Indian Banking: Changing Pattern of Employment and Issue of Employee's Efficiency in Global Era-Challenges and Opportunities
R. K. Uppal, Rimpi Kaur
 Vol 37, No 11 (2007), Pagination: 
ABSTRACT |     Abstract Views: 110  | 
Dainik Bhaskar: The Punjab Launch
Balram Dogra, Navjote Khara, Rajesh Verma
 Vol 37, No 11 (2007), Pagination: 
ABSTRACT |     Abstract Views: 130  |