Table of Contents
Vol 38, No 5 (2008)
Open Access
Subscription Access
Articles
| Exploration of Place Brand Attributes: A Study of Bangalore City | ||
| Ian Vandewalle, Suniti Phadke | ||
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Abstract Views: 204 | | |
| Service Failure and Recovery | ||
| Amitabh Mishra | ||
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Abstract Views: 190 | | |
| Organized Supermarkets of South India - An Exploratory Study of the Margin Free Markets of Kerala | ||
| Ajith Paninchukunnath | ||
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Abstract Views: 214 | | |
| 80/20 Rule : How to Use it for Effective Business | ||
| T. Anitha, Nooney Lenin Kumar | ||
| Vol 38, No 5 (2008), Pagination: | ||
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Abstract Views: 315 | | |
| Customer Satisfaction towards Photocopiers W.r.t Xerox in Hyderabad | ||
| G. Prageetha Raju | ||
| Vol 38, No 5 (2008), Pagination: | ||
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Abstract Views: 204 | | |
| A Study on Socio Economic Background and Status of Women Entrepreneurs in Small Scale Industries | ||
| S. Mathivannan, M. Selvakumar | ||
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Abstract Views: 268 | | |
| MNCs in Rural Marketing - The Case of Pepsi and Coca Cola | ||
| Prasad Begde | ||
| Vol 38, No 5 (2008), Pagination: | ||
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Abstract Views: 199 | | |
| Buying Behaviour of Passenger Cars: A Study in South West Haryana | ||
| V. K. Kaushik, Neeraj Kaushik | ||
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Abstract Views: 199 | | |