Table of Contents
Vol 38, No 12 (2008)
Open Access
Subscription Access
Articles
| Recruitment Advertising: Art and Adventure in Indian Press Ads | ||
| Ruby George, Evangeline Manickam, S. Jayachandran | ||
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Abstract Views: 175 | | |
| Ford Motors' India Specific Strategies | ||
| S. Saravanan, S. Silas Sargunam | ||
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Abstract Views: 177 | | |
| Rebranding - A Business Imperative | ||
| T. Venkat Ram Raj, M.A. Azeem | ||
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Abstract Views: 188 | | |
| Restructuring Management Education in India | ||
| Ruchi Srivastava, Deepali Monga | ||
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Abstract Views: 172 | | |
| A Vision of Tourism Sector in India | ||
| Jelsy Joseph, B. Adalarasu | ||
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Abstract Views: 176 | | |
| Structural Changes in Indian Retail Market: from Unorganised to Organised | ||
| V. Ramanathan, K. Hari | ||
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Abstract Views: 278 | | |
| Role of Nationalized Banks in Sme Credit: A Study in Theni District | ||
| S.Hasan Banu, P. Sangeetha | ||
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Abstract Views: 181 | | |