Table of Contents
Vol 44, No 6 (2014)
Open Access
Subscription Access
Articles
| Multivariate Relation Between Advertisements, Sales, and Profits: A Study on the Indian FMCG Industry | ||
| Mandeep Mahendru, Kalyan K. De | ||
| DOI:10.17010/ijom/2014/v44/i6/80367 , Vol 44, No 6 (2014), Pagination: 7-23 | ||
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| Perception of the Retailers Towards Marketing Mix Strategies: An Empirical Case Study on the Soft Drink Market in Visakhapatnam | ||
| V. V. Devi Prasad Kotni | ||
| DOI:10.17010/ijom/2014/v44/i6/80369 , Vol 44, No 6 (2014), Pagination: 24-36 | ||
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| Impact of Emerging Agribusiness Establishments on Potato Marketing in Punjab | ||
| D. K. Grover, J. M. Singh, Jasdev Singh, Sanjay Kumar | ||
| DOI:10.17010/ijom/2014/v44/i6/80371 , Vol 44, No 6 (2014), Pagination: 37-50 | ||
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| Louis Vuitton, Gucci, and Audi: The Luxury Retail Sector in India - Will it Grow or Go? | ||
| Neha Bothra | ||
| DOI:10.17010/ijom/2014/v44/i6/80372 , Vol 44, No 6 (2014), Pagination: 51-61 | ||
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Abstract Views: 134 | PDF Views: 0 | |