Table of Contents
Vol 48, No 10 (2018)
Open Access
Subscription Access
Articles
| Factors Influencing Young Consumers of Organic Food Products to Lead a Healthy Lifestyle | ||
| Heerah Jose, Moli P. Koshy | ||
| DOI:10.17010/ijom/2018/v48/i10/132323 , Vol 48, No 10 (2018), Pagination: 7-19 | ||
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| Intention to Adopt Sustainable Energy : Applying the Theory of Planned Behaviour Framework | ||
| Chetan Srivastava, G. Mahendar | ||
| DOI:10.17010/ijom/2018/v48/i10/132325 , Vol 48, No 10 (2018), Pagination: 20-33 | ||
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| A Study of Millennials's Preferences for Social Media Advertising in Delhi NCR | ||
| Taanika Arora, Bhawna Agarwal, Arvind Kumar | ||
| DOI:10.17010/ijom/2018/v48/i10/132334 , Vol 48, No 10 (2018), Pagination: 34-51 | ||
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| Impact of Celebrity Endorsed Advertisements on Rural Consumers' Purchase Intention Towards Mobile SIM Cards : A Study Conducted in West Bengal | ||
| Debarun Chakraborty | ||
| DOI:10.17010/ijom/2018/v48/i10/132335 , Vol 48, No 10 (2018), Pagination: 52-63 | ||
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Abstract Views: 404 | PDF Views: 0 | |