Table of Contents
Vol 49, No 9 (2019)
Open Access
Subscription Access
Articles
Antecedents Affecting Purchase of Luxury Ayurvedic Skin Care Products | ||
Diksha Pasricha, Kokil Jain | ||
DOI:10.17010/ijom/2019/v49/i9/146937 , Vol 49, No 9 (2019), Pagination: 7-21 | ||
ABSTRACT | PDF | Abstract Views: 255 | PDF Views: 0 |
E-Banking Service Quality: A Scale Development and Validation Attempt | ||
Ajay Chandel, Rohit Vij | ||
DOI:10.17010/ijom/2019/v49/i9/146938 , Vol 49, No 9 (2019), Pagination: 23-41 | ||
ABSTRACT | PDF | Abstract Views: 230 | PDF Views: 0 |
The Moderating Influence of Brand Image on the Relationship Between Customer Engagement and Customer Loyalty | ||
Ngo Hai Quynh | ||
DOI:10.17010/ijom/2019/v49/i9/146939 , Vol 49, No 9 (2019), Pagination: 42-56 | ||
ABSTRACT | PDF | Abstract Views: 218 | PDF Views: 0 |
Relational Selling, Relationship Quality, and Future Behavioural Intentions in the Health Insurance Industry | ||
Shivaprasad Rai, Savitha Basri | ||
DOI:10.17010/ijom/2019/v49/i9/146940 , Vol 49, No 9 (2019), Pagination: 57-68 | ||
ABSTRACT | PDF | Abstract Views: 235 | PDF Views: 0 |