Vol 49, No 11 (2019)

Table of Contents

Vol 49, No 11 (2019)

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Articles

Role of Customer Engagement in Customer Loyalty for Retail Service Brands: Customer Orientation of Salesperson as a Mediator
Mallika Srivastava
DOI:10.17010/ijom/2019/v49/i11/148273 ,  Vol 49, No 11 (2019), Pagination: 7-19
ABSTRACT |  PDF     Abstract Views: 259  |  PDF Views: 0
A Study on Factors Affecting Mobile Phone Buying Behaviour in Bhubaneswar and Cuttack
Varun Agarwal, Rashmita Sahoo, Ankita Agarwal
DOI:10.17010/ijom/2019/v49/i11/148274 ,  Vol 49, No 11 (2019), Pagination: 20-38
ABSTRACT |  PDF     Abstract Views: 241  |  PDF Views: 0
A Review of Consumer Adoption of Rooftop Solar PV in India and Effective Frameworks
Amitabh Satapathy, Arvind Kumar Jain, Sunil Barthwal
DOI:10.17010/ijom/2019/v49/i11/148275 ,  Vol 49, No 11 (2019), Pagination: 39-55
ABSTRACT |  PDF     Abstract Views: 232  |  PDF Views: 0
An Econometric Analysis of Agricultural Production and Economic Growth in India
Dhiresh Kulshrestha, Kiran Kumar Agrawal
DOI:10.17010/ijom/2019/v49/i11/148276 ,  Vol 49, No 11 (2019), Pagination: 56-65
ABSTRACT |  PDF     Abstract Views: 242  |  PDF Views: 0