Table of Contents
Vol 5, No 1 (2017)
Open Access
Subscription Access
Articles
| Designing Service Offering in the E-Marketing Era: A Case Study of Ola Cabs | ||
| Neelam Kalla, Hemaprabha Purohit | ||
| Vol 5, No 1 (2017), Pagination: 1-4 | ||
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Abstract Views: 437 | PDF Views: 1 | |
| Satisfaction towards Motor Insurance Policies: Experience from Indian General Insurance Industry | ||
| Sudhir Chandra Das, Shalakha Rao | ||
| Vol 5, No 1 (2017), Pagination: 5-13 | ||
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Abstract Views: 463 | PDF Views: 0 | |
| Factors Affecting Consumer's Choice to Use Mobile Wallet to Access M-Commerce Industry in India | ||
| Abhilasha Seam, Raja Sekhar Reddy, Snehil Agrawal, Behara Krishna Chaitanya, Himanshu Bist, Suleman Safdar, Pranav Ranjan Patil, Purba Halady Rao | ||
| Vol 5, No 1 (2017), Pagination: 14-21 | ||
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Abstract Views: 305 | PDF Views: 0 | |
| Discriminating Customers through Practices of CRM with the Application of Discriminant Function Analysis | ||
| Sheik Sulaiman Sheik Abdullah, Rahumathulla Mohammed Abubakkar Siddique | ||
| Vol 5, No 1 (2017), Pagination: 22-30 | ||
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Abstract Views: 373 | PDF Views: 0 | |
| How Satisfied is my Customer?: An Evaluation of Customer Satisfaction of Cellular Service Providers in the Region of Mumbaiwith Special Reference to Tata Docomo | ||
| Mangesh Kasbekar | ||
| Vol 5, No 1 (2017), Pagination: 31-36 | ||
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Abstract Views: 302 | PDF Views: 0 | |
| Exploring the Factors Affecting the Successful Implementation of Customer Relationship Management in Insurance Sector | ||
| Deepti Abrol | ||
| Vol 5, No 1 (2017), Pagination: 37-44 | ||
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Abstract Views: 329 | PDF Views: 0 | |