Table of Contents
Vol 8, No 2 (2017)
Editorial
| Editorial | ||
| H. R. Venkatesha | ||
| Vol 8, No 2 (2017), Pagination: | ||
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Abstract Views: 342 | PDF Views: 157 | |
Ecosystem for Growth of Business
| An Empirical Study on Capital Structure Decision of Select Automobile Companies in India | ||
| R. Shalini, Mahua Biswas | ||
| DOI:10.23874/amber/2017/v8/i2/166091 , Vol 8, No 2 (2017), Pagination: 5-11 | ||
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Abstract Views: 502 | PDF Views: 279 | |
| Micro Units Development & Refinance Agency – Mudra-“Funding the Unfunded” | ||
| H. E. Ashoka | ||
| DOI:10.23874/amber/2017/v8/i2/166094 , Vol 8, No 2 (2017), Pagination: 12-20 | ||
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Abstract Views: 543 | PDF Views: 313 | |
| Role of International Assignment Exposure to Individual Development | ||
| Lubna Ambreen | ||
| DOI:10.23874/amber/2017/v8/i2/166096 , Vol 8, No 2 (2017), Pagination: 21-26 | ||
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Abstract Views: 442 | PDF Views: 269 | |
| Conflict of Interest among Women Employees as a Threat to Business Ecosystem | ||
| Sheeja Krishnakumar | ||
| DOI:10.23874/amber/2017/v8/i2/166099 , Vol 8, No 2 (2017), Pagination: 27-33 | ||
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Abstract Views: 432 | PDF Views: 243 | |
| Impact of Relationship Marketing Orientation on Customer Loyalty of Select Banks in the District of Burdwan, West Bengal | ||
| Pradipta Gangopadhyay, Solai Bhaskaran | ||
| DOI:10.23874/amber/2017/v8/i2/166105 , Vol 8, No 2 (2017), Pagination: 34-43 | ||
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Abstract Views: 396 | PDF Views: 251 | |
| Changing Face of Food Private Label and Category Management:The Significance of Customer Satisfaction and Loyalty | ||
| Vilas Nair, Susan Abraham | ||
| DOI:10.23874/amber/2017/v8/i2/166106 , Vol 8, No 2 (2017), Pagination: 44-54 | ||
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Abstract Views: 396 | PDF Views: 278 | |
| A Study on Consumer Perception about Better-For-You Fruit Based Snacks in Kochi City | ||
| Daly Paulose Meppurath, Roshna Varghese | ||
| DOI:10.23874/amber/2017/v8/i2/166108 , Vol 8, No 2 (2017), Pagination: 55-71 | ||
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Abstract Views: 608 | PDF Views: 302 | |
| Response of the Indian Pharma Sector to Economic Policy Uncertainty Shocks | ||
| Ashwin R. John | ||
| DOI:10.23874/amber/2017/v8/i2/166110 , Vol 8, No 2 (2017), Pagination: 72-76 | ||
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Abstract Views: 405 | PDF Views: 240 | |
| An Empirical Study on the Stakeholders Support on Rural Tourism and Sustainable Growth in Community Business-A Case Study of Karaikudi, Tamilnadu, India | ||
| S. Yavana Rani | ||
| DOI:10.23874/amber/2017/v8/i2/166117 , Vol 8, No 2 (2017), Pagination: 77-82 | ||
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Abstract Views: 473 | PDF Views: 283 | |
| Interest Rates Determinants in Demonetised Economy | ||
| Aswatha Narayana, T. V. Rajini | ||
| DOI:10.23874/amber/2017/v8/i2/166120 , Vol 8, No 2 (2017), Pagination: 83-89 | ||
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Abstract Views: 378 | PDF Views: 267 | |
| Human Resource Development in Digital Era-A Big Shift | ||
| Prasanna Venkatesh | ||
| DOI:10.23874/amber/2017/v8/i2/166122 , Vol 8, No 2 (2017), Pagination: 90-96 | ||
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Abstract Views: 473 | PDF Views: 360 | |
| Indian Health Care and Insurance Industry on the Eco-System of a Digital Transformation | ||
| R. Amruthamma, T. Ashwatha Narayana | ||
| DOI:10.23874/amber/2017/v8/i2/166124 , Vol 8, No 2 (2017), Pagination: 97-108 | ||
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Abstract Views: 429 | PDF Views: 304 | |
| Regional Imbalances in Institutional Credit with Special Reference to Agriculture Loan Segment in India | ||
| L. Ravishankar, Y. Nagaraju | ||
| DOI:10.23874/amber/2017/v8/i2/166126 , Vol 8, No 2 (2017), Pagination: 109-113 | ||
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Abstract Views: 397 | PDF Views: 337 | |
| Impact of Business Ecosystem on Green Business | ||
| Darshan Kuri | ||
| DOI:10.23874/amber/2017/v8/i2/166127 , Vol 8, No 2 (2017), Pagination: 114-119 | ||
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Abstract Views: 406 | PDF Views: 258 | |
Case Study
| The Move to 22nd Century-A Quest for Viable Transformation | ||
| Ravi Aditya, C. Rajesh | ||
| DOI:10.23874/amber/2017/v8/i2/166128 , Vol 8, No 2 (2017), Pagination: 120-123 | ||
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Abstract Views: 372 | PDF Views: 251 | |
Book Review
| Straight from the Gut | ||
| Geevarathna | ||
| DOI:10.23874/amber/2017/v8/i2/166141 , Vol 8, No 2 (2017), Pagination: 124-126 | ||
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Abstract Views: 438 | PDF Views: 231 | |