Issue | Title | |
Vol 42, No 10 (2012) | Consumer Behaviour towards Two Wheelers and Four Wheelers: A Study on Rural and Urban Mizoram | Abstract |
Laldinliana | ||
Vol 39, No 12 (2009) | Consumer Beliefs and Attitudes towards Advertising Media:A Study of Indian Women | Abstract |
Kirti Dutta | ||
Vol 36, No 4 (2006) | Consumer Buyer Behaviour of Two Wheelers in Tirunelveli City, Tamil Nadu | Abstract |
M. Abdul Haneef, M. Edwin Gnanadhas, B. A.Abdul Karim | ||
Vol 47, No 10 (2017) | Consumer Buying Behavior in High-Tech Product Markets : An Empirical Study on Analog Wrist Watches from the Bangladeshi Perspective | Abstract |
Abu Rashel, Faruk Ahmed, Seonsu Lee | ||
Vol 35, No 10 (2005) | Consumer Buying Behaviour in Two-wheeler Industry-with Special Reference to Hero Honda Motorbikes | Abstract |
M. L. Kameswari, A. Santosh Kumari, D. Raghunatha Reddy | ||
Vol 41, No 10 (2011) | Consumer Buying Behaviour Model for Toothpastes | Abstract |
G. Vani, M. Ganesh Babu, N. Panchanatham | ||
Vol 37, No 8 (2007) | Consumer Buying Behaviour of Processed Spice Products | Abstract |
V. M. Indumati, N. Raveendran, S. D. Sivakumar, P. Balaji | ||
Vol 40, No 8 (2010) | Consumer Decision Making Styles in Shopping Malls - An Empirical Study in the Indian Context | Abstract |
Swaroop Chandra Sahoo, Prakash Chandra Dash | ||
Vol 39, No 8 (2009) | Consumer Generated Advertisements:The Ten Commandments | Abstract |
Amarjeet Kumar, Shantanu Uniyal | ||
Vol 49, No 6 (2019) | Consumer Innovativeness : The Mediating Role of Leading Edge Status (LES) on Adoption of Innovative Products in Indian Rural Markets | Abstract |
Arup Kumar Baksi, Tapan K. Panda | ||
Vol 41, No 3 (2011) | Consumer Involvement for Durable and Non Durable Products:Key Indicators and their Impact | Abstract |
Sapna Solanki | ||
Vol 47, No 2 (2017) | Consumer Involvement Towards Ready-to-Eat Breakfast Cereals in India : An Application of Revised Product Involvement Inventory (RPII) | Abstract |
Simi Simon, B. Murali Manohar | ||
Vol 35, No 4 (2005) | Consumer Markets and Buyer Behaviour of Cars | Abstract |
R. Renganathan | ||
Vol 49, No 6 (2019) | Consumer Perception of B2C Websites : An Empirical Study of Delhi – NCR | Abstract |
Sonali Agarwal, P. S. Raychaudhuri | ||
Vol 40, No 5 (2010) | Consumer Perception towards Different Media Options: An Empirical Study of Rural V/s Urban Perspective | Abstract |
Urvashi Makkar, Vijendra Dhyani | ||
Vol 48, No 4 (2018) | Consumer Perception Towards Shopping Malls : Evidence from a Tier II City | Abstract |
Pooja Khanna, Suresh Seth | ||
Vol 49, No 2 (2019) | Consumer Perception Towards Social Media Advertisements : A Study Done in a Semi-Urban City of South India | Abstract |
Adesh Padival, Lidwin Kenneth Michael, Sunith Hebbar | ||
Vol 49, No 7 (2019) | Consumer Preference Towards Private Label Brands with Reference to Retail Apparel in India | Abstract |
Sunita Kumar | ||
Vol 44, No 5 (2014) | Consumer Preferences and Influencing Factors for Purchase Places of Organic Food Products: Empirical Evidence from South India | Abstract |
Ravi Nandi, Wolfgang Bokelmann, Nithya Vishwanath Gowdru, Gustavo Dias | ||
Vol 40, No 1 (2010) | Consumer Preferences towards Service Industry: A Factorial Study of Restaurants | Abstract |
Gaurav Jaiswal, Manita Matharu, Praveen Sahu | ||
Vol 34, No 7 (2004) | Consumer Protection in Andhra Pradesh (A Case Study of Hyderabad District Consumer Voluntary Organizations and Consumer Redressal forums) | Abstract |
P. Purushotam Rao, S. Parveen | ||
Vol 43, No 12 (2013) | Consumer Shopping Behaviour in the New Era of Retailing: An Empirical Study on Food and Grocery and Apparel Purchase in East India | Abstract |
Ayan Chattopadhyay | ||
Vol 47, No 3 (2017) | Consumer Socialization Process and Adolescent Junk Food Consumption in Chennai and Hyderabad | Abstract |
B. V. Jayanthi, Y. Hari Prasad Reddy | ||
Vol 41, No 10 (2011) | Consumerism: A Study on the Evolution of the Consumer Movement | Abstract |
M. Rajanikanth | ||
Vol 35, No 7 (2005) | Consumerism: Global Vs Indian Perspectives | Abstract |
Atul Dhyani | ||
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