| Issue | Title | |
| Vol 47, No 11 (2017) | Determinants of Customer Loyalty Towards E - Tailers in India : An Empirical Study | Abstract |
| Akshat Aditya Rao, Rajesh Kothari | ||
| Vol 45, No 11 (2015) | Determinants of Customer Satisfaction in Context of Retail Malls: Empirical Evidence from India | Abstract |
| Anish Yousaf, Neelika Arora, Anil Gupta | ||
| Vol 47, No 7 (2017) | Determinants of Frozen Food Purchase Intentions : Insights from a Developing Country | Abstract |
| Muhammad Abid Saleem, Allah Wasaya, Sadaf Zahra | ||
| Vol 48, No 8 (2018) | Determinants of Green Marketing Leading to Sustainable Competitive Advantage for Retailers Within the Delhi Region | Abstract |
| Kulbir Kaur Bhatti, Abhishek Negi | ||
| Vol 48, No 2 (2018) | Determinants of Preference of Milk and Milk Products : The Case of Rural and Urban Areas in Kanchipuram District of Tamil Nadu | Abstract |
| S. Rameshkumar, A. Vikraman | ||
| Vol 45, No 2 (2015) | Determinants of Price of Mustard Seed and Mustard Oil in Domestic Markets of India | Abstract |
| Dinesh Chand Meena, O. P. Singh, Maina Kumari | ||
| Vol 49, No 10 (2019) | Determinants of Purchasing Selected FMCG Products in India: Evidence from Agartala City | Abstract |
| Trinankur Dey, L. S. Sharma | ||
| Vol 41, No 4 (2011) | Determinants of Retail Customer Satisfaction-A Study of Organized Retail Outlets in Kurukshetra | Abstract |
| Manju Rani Malik | ||
| Vol 38, No 11 (2008) | Determination of Potential for Customer Satisfaction and Dissatisfaction in Mobile Handsets Using Kano Model | Abstract |
| Hari Govind Mishra, Chetna Mahajan | ||
| Vol 42, No 7 (2012) | Determining Subscribers' Attitude towards and Satisfaction from Airtel and Citycell: An Empirical Assessment of the Martin Fishbein Multiattribute Model | Abstract |
| Syed Habib Anwar Pasha, Muhammad Rehan Masoom | ||
| Vol 49, No 5 (2019) | Determining the Best Advertising Medium for a Footwear Company : A Case Study | Abstract |
| Rabeeb Abdul Majeed, K. V. Sriram | ||
| Vol 50, No 4 (2020) | Determining the Effectiveness of Promotion and Reviews of Bollywood Films from Audiences : An Empirical Study | Abstract |
| Frince C. Thomas, Naresh K. Patel | ||
| Vol 49, No 8 (2019) | Developing a Conceptual Model of Customer Loyalty in the Mass Housing Industry: The Case of Housing Investment Group Company | Abstract |
| M. R. Karimi Alavijeh, M. Jamshidi Majd, A. Aslani Afrashteh | ||
| Vol 34, No 2 (2004) | Developing Customer Loyalty : A Case Study of National Bank of Oman | Abstract |
| D.N. Rao, K. Shankaraiah, Ali Al Hakmani | ||
| Vol 41, No 1 (2011) | Developing Global Competency-Challenges and Opportunities | Abstract |
| D. Subramaniam, K. Shyama Sundar | ||
| Vol 34, No 3 (2004) | Developing Managerial Skill for Profitable Farming Business | Abstract |
| Sumit Mehta | ||
| Vol 53, No 4 (2023) | Developing the M-H-IB Model to Explain the Mediational Role of Hedonism on Materialism and Impulse Buying Relationship : Proposing a Research Framework | Abstract |
| Shaon Sen | ||
| Vol 47, No 4 (2017) | Diffusion of Mobile Health Apps Among Smartphone Users : Role of Neighborhood Effects, Informational Network Effects, and Social Ties in Health 3.0 | Abstract |
| Ankit Kesharwani, Souvik Roy | ||
| Vol 52, No 5 (2022) | Digital Banking : A Meta-Analysis Approach | Abstract |
| Suneet Sharma, Ritu Sharma, Ghadeer Kayal, Jaspreet Kaur | ||
| Vol 50, No 3 (2020) | Digital Marketing and Consumer Millennials : A Comparative Study of Men, Women, and Transgender Consumers' Buying Behaviour in Punjab | Abstract |
| Pooja Sharma, Sushant Gupta, Deepika Kapoor | ||
| Vol 41, No 3 (2011) | Dimensions of Consumers' Advertising Beliefs in India | Abstract |
| Sandeep Vij, Raghbir Singh | ||
| Vol 34, No 5 (2004) | Direct Marketing & its Challenges in the Information Technology Era | Abstract |
| Pankaj Atri | ||
| Vol 46, No 4 (2016) | Disruptive Business Model Innovation: How a Tech Firm is Changing the Traditional Taxi Service Industry | Abstract |
| Makhmoor Bashir, Anish Yousaf, Rajesh Verma | ||
| Vol 35, No 7 (2005) | Distance Learning-marketing Challenges | Abstract |
| Mustiary Begum | ||
| Vol 35, No 9 (2005) | Distribution and Retailing Trends in Rural Markets - A Study in Villages of Gujarat | Abstract |
| Amit Jain, Raju M. Rathod | ||
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