Issue | Title | |
Vol 39, No 6 (2009) | Do Multiple Time Consumers also Observe Imperfectly?:The Case of Automobile Consumers in India | Abstract |
Tanmay Chattopadhyay, Shraddha Shivani, Mahesh Krishnan | ||
Vol 51, No 5-7 (2021) | Do Travel Partners Influence the Emotional Experience of Tourists at Destinations ? A Short Communication | Abstract |
Sabari Shankar R. | ||
Vol 36, No 7 (2006) | Doctors' Preferences of Anti Histamines : A Comparative Study | Abstract |
N. Rajyalakshmi, N. S. Priya | ||
Vol 41, No 6 (2011) | Does Credit Card Usage Enhance Defaults among Compulsive Buyers? | Abstract |
Joji Alex, P. T. Raveendran | ||
Vol 51, No 4 (2021) | Does Political Marketing Strategy Affect Performance of National Political Parties in Lok Sabha Elections ? | Abstract |
Pooja Sharma, Abhay Grover | ||
Vol 52, No 10 (2022) | Does Social Media use Impact Small Agribusiness Exploitation and Exploration Capability? Perspectives and Recommendations from the UT of J&K | Abstract |
Avantika Bakshi, Vinay Chauhan | ||
Vol 40, No 4 (2010) | Driving Factors and Effectiveness of Sales Promotion in Shopping Malls: A Consumer Perspective | Abstract |
Chandan A. Chavadi, Shilpa S. Kokatnur | ||
Vol 49, No 5 (2019) | Dynamics for Satisfaction with Telecom Services : A Pragmatic Investigation on Customers of Bhopal, Madhya Pradesh | Abstract |
Rajesh K. Yadav, Nishant Dabhade | ||
Vol 46, No 6 (2016) | Dynamics of Family Role Structure in Consumer Behaviour | Abstract |
Rinalini Pathak Kakati, Shazeed Ahmed | ||
Vol 49, No 6 (2019) | e - National Agriculture Market in India : An Effective Implementation and Farmers’ Attraction Path Model | Abstract |
Ramakrishna Bandaru | ||
Vol 49, No 9 (2019) | E-Banking Service Quality: A Scale Development and Validation Attempt | Abstract |
Ajay Chandel, Rohit Vij | ||
Vol 35, No 7 (2005) | E-business—Trends and Issues | Abstract |
Neerja Guda | ||
Vol 35, No 1 (2005) | E-commerce Extends to M-commerce | Abstract |
Jacqueline Gigi Vijaya kumar | ||
Vol 34, No 8 (2004) | E-Commerce Law | Abstract |
Anu Chadha, Amrik Singh Sudan, Alka Gupta | ||
Vol 51, No 5-7 (2021) | Economic Price Searching, Quality Seeking, Value Deriving Behavior of Women and Their Relationship with Demographics and Loyalty : An Empirical Study | Abstract |
Saswati Roy, Kaushik Mandal | ||
Vol 37, No 2 (2007) | Economic Reforms and Factory Sector | Abstract |
S. Ganesan, V. Anbumani | ||
Vol 41, No 7 (2011) | Economics of Ecotourism: A Study on Orissa | Abstract |
Nihar Mohapatra | ||
Vol 34, No 3 (2004) | Economics of Efficiency in Vegetable Business System of Mahakoshal Region in Madhya Pradesh | Abstract |
Manoj Kumar Singh | ||
Vol 36, No 8 (2006) | Eco-tourism in Andhra Pradesh | Abstract |
Prashanta Athma, Vijaya Lakshmi | ||
Vol 41, No 7 (2011) | Effect of Absurdity in Advertising on Brand Recall | Abstract |
Purva Kansal, Himanshu R. sharma | ||
Vol 43, No 12 (2013) | Effect of Demographic Factors on Consumer Buying Behaviour of Durable Goods | Abstract |
Som Aditya Juyal | ||
Vol 48, No 11 (2018) | Effect of E-Loyalty Cues on Repurchase Behavioural Intentions Among Online Shoppers | Abstract |
Ajit J. Kurup, Priyanka Jain | ||
Vol 46, No 7 (2016) | Effect of Extrinsic Cues on Perception of Private Label Quality and Customer Satisfaction | Abstract |
Pardeep Bawa, Faizal Bathurutheen | ||
Vol 51, No 4 (2021) | Effect of Gender, Age, and Marital Status of Grocery Consumers on Their Perceived Retail Store Image : A Study of Organized Grocery Market in India | Abstract |
Parmod , Usha Arora | ||
Vol 46, No 9 (2016) | Effect of Impulse Buying on Socioeconomic Factors and Retail Categories | Abstract |
M. Rupesh Kumar, A. G. V. Narayanan | ||
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