Browse Title Index


 
Issue Title
 
Vol 39, No 7 (2009) Export Marketing in Bangladesh:Problems and Prospects Abstract
Sayeed Alam, Monowar Hossain Mahmood
 
Vol 41, No 5 (2011) Export Marketing of Tea via the Internet Abstract
P. G. Ramanujam, B. V. R. Naidu
 
Vol 53, No 4 (2023) Extending the UTAUT Model to Examine the Influence of Social Media on Tourists’ Destination Selection Abstract
Nidhi Sharma, Bhanupriya Khatri, Shad Ahmad Khan, Mohd Salman Shamsi
 
Vol 47, No 10 (2017) Extent of Market Orientation of Commercial Banks in Punjab Abstract
Siddharth Sharma, Rajesh Verma
 
Vol 45, No 10 (2015) Extent of Service Quality in Commercial Banks in Punjab Abstract
Siddharth Sharma, Rajesh Verma
 
Vol 35, No 6 (2005) Extent of Usage of Credit Cards in Coimbatore Abstract
S. Ramalinga Choodambigai
 
Vol 49, No 4 (2019) Facilitators of E - Tail Patronage Behavior Among Generation Z Consumers Abstract
Vivek Mishra, Biswajit Das
 
Vol 38, No 3 (2008) Facility Management Abstract
S. A. Rastogi, J. V. Bhalerao
 
Vol 44, No 7 (2014) Factors Affecting Brand Trust: An Exploratory Investigation Among Indian Retail Consumers Abstract
Rajesh Panda, Biranchi Narayan Swar, Kaushik Mukerjee
 
Vol 40, No 10 (2010) Factors Affecting Consumer Purchase Decision of Laptops Abstract
Ravi Soni, Rohit Lohani, Mahim Sagar
 
Vol 39, No 12 (2009) Factors Affecting Marketing Knowledge Sharing (MKS):The Case of Iranian Food and Auto Industries Abstract
Mohammed Reza Hamidizadeh, Shahriar Azizi
 
Vol 44, No 9 (2014) Factors Affecting Service Acceptance in Organizational Buying of Services: An Empirical Examination Abstract
Dipanjan Kumar Dey
 
Vol 43, No 6 (2013) Factors Affecting the Purchase of Staple Goods: An Empirical Study of Edible Oil Purchase in Tripura Abstract
Manish Das
 
Vol 34, No 4 (2004) Factors Determining the Brand Preference of Tv-with Special Reference to Thoothukudi District in Tamil Nadu Abstract
K. Ravichandran, S. Narayanarajan
 
Vol 48, No 11 (2018) Factors Influencing Consumer Buying Behaviour of Male Skincare Products: A Study of Mumbai Metropolitan City Abstract
Sanchayita Banerjee, Sooraj Namboodiri
 
Vol 51, No 1 (2021) Factors Influencing Passengers' Purchase Intention Towards App-Cab Services in Metro Cities of India : A Study on Smartphone Users Abstract
Debarun Chakraborty
 
Vol 43, No 7 (2013) Factors Influencing Students' Preference of Management Institutes: A Kano Model Analysis Abstract
Sarang Shankar Bhola, Rishikesh Krishnaji Nalawade
 
Vol 45, No 5 (2015) Factors Influencing the Buying Behavior of Gemstones and Yantras Among Households in West Bengal Abstract
Rabin Mazumder
 
Vol 42, No 12 (2012) Factors Influencing the Buying Behaviour of Organised Retail Consumers: A Study on Food and General Stores in Visakhapatnam Abstract
Smitha V. G.
 
Vol 46, No 7 (2016) Factors Influencing the Purchase Decision of Perfumes with Habit as a Mediating Variable:An Empirical Study in Malaysia Abstract
Noor Azeema, K. Jayaraman, S. Kiumarsi
 
Vol 48, No 10 (2018) Factors Influencing Young Consumers of Organic Food Products to Lead a Healthy Lifestyle Abstract
Heerah Jose, Moli P. Koshy
 
Vol 44, No 7 (2014) Factors of Product Customization for the 1200cc Passenger Car Segment: An Empirical Study in Central India Abstract
Neeraj Kumar Jain, G. D. Thakar
 
Vol 39, No 8 (2009) Factors Responsible for Choice of FMCG Products:A Case Study of the Consumers of Dental Care Products Abstract
Pinaki Ranjan Bhattacharyya, Sitanath Mazumdar
 
Vol 45, No 10 (2015) Family Communication Patterns and Children's Influence on Purchase Decisions Abstract
Adya Sharma, Vandana Sonwaney
 
Vol 51, No 10 (2021) Fast Cheap & Viral : How to Create Game-Changing Content on a Shoestring Budget Abstract
Abhijit Vhatkar
 
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