| Issue | Title | |
| Vol 37, No 10 (2007) | Strategic Factors Affecting Investment Decisions of MNCs | Abstract |
| Ankit Sarin, Syed Ali Arshad | ||
| Vol 35, No 1 (2005) | Strategic Roadmap for Indian Pharmaceutical Industry in the Post 2005 Era | Abstract |
| Ajai S. Gaur, Sanjaya S. Gaur | ||
| Vol 53, No 11 (2023) | Strategies for Channelizing Women Artisans as Entrepreneurs and Marketing of Handicraft Products : An Empirical Study | Abstract |
| Uma Shankar Yadav, Ravindra Tripathi, Mano Ashish Tripathi, Parmod Kumar | ||
| Vol 34, No 4 (2004) | Strategies of Supply Chain Management in the Global Economy | Abstract |
| B. RajaShekhar | ||
| Vol 52, No 3 (2022) | Strategizing Marketing Mix for Business Sustainability of Ethiopian MSEs | Abstract |
| Kishor Chandra Meher, Gemechu Geda Hamato | ||
| Vol 41, No 9 (2011) | Strategy of Advertising Agencies in India for Evaluating Advertising Effectiveness across Experience | Abstract |
| Yashmin Sofat | ||
| Vol 52, No 10 (2022) | Streaming Apps - A Study on Consumer Satisfaction Toward the Usage of These Platforms During COVID-19 in Kolkata, West Bengal | Abstract |
| Udit Chawla, Jyoti Shaw, Sonam Choudhary | ||
| Vol 38, No 12 (2008) | Structural Changes in Indian Retail Market: from Unorganised to Organised | Abstract |
| V. Ramanathan, K. Hari | ||
| Vol 42, No 5 (2012) | Structural Equation Modeling Approach to Elucidate the Impact of IMC on Brand Equity in Life Insurance Industry | Abstract |
| Omdeep Gupta, Kaynat Nasser, Nibedita Biswas | ||
| Vol 46, No 7 (2016) | Structural Equation Modeling for Men's Cosmetics Behavior Research | Abstract |
| Siddharth Shriram Shimpi | ||
| Vol 46, No 3 (2016) | Students' Perception of Higher Education Service Quality: An Empirical Study | Abstract |
| Manish Gupta | ||
| Vol 50, No 2 (2020) | Sub-Conscious Decision Mapping and Network Framework for Retail Market Consumption | Abstract |
| Shuvam Chatterjee, Aritra Kundu | ||
| Vol 41, No 7 (2011) | Subhiksha: A Battle for Survival | Abstract |
| Sumedha Kalia, Rishi Kalia | ||
| Vol 42, No 4 (2012) | "Subhiksha": The Saga of the Rise and Fall of India's Sam | Abstract |
| Sathyanarayanan R. S. | ||
| Vol 43, No 4 (2013) | Superior Customer Value: Strategies For Winning and Retaining Customers | Abstract |
| Donovan A. McFarlane | ||
| Vol 41, No 10 (2011) | Supply Chain Management of Perishable Food Products: A Strategy to Achieve Competitive Advantage through Knowledge Management | Abstract |
| Nityanand Singh, Prachee Javadekar | ||
| Vol 37, No 5 (2007) | Supply Chain Management: A Customer Focus Approach | Abstract |
| Rohita Kumar Mishra | ||
| Vol 37, No 1 (2007) | Surrogate Advertising - The Positive Side | Abstract |
| T. Frank Sunil Justus, P. U. Srinivas | ||
| Vol 46, No 1 (2016) | Sustainable Coffee Marketing:Challenges and the Way Forward | Abstract |
| Gana Shruthy M. K., Parmod Kumar, Jyothi Pravin Yadav | ||
| Vol 53, No 8 (2023) | Sustainable Consumption : Consumer Behavior When Purchasing Sustainability-Labeled Food Products | Abstract |
| Zainab Sharief, Anupama Panghal | ||
| Vol 37, No 12 (2007) | Sustainable Marketing: Challenges and Opportunities | Abstract |
| Rajeev Kumar Panda | ||
| Vol 37, No 10 (2007) | System Training Services Provided by 'Training Service Providers' and 'In-House Trainers'-Organizational Consumers' Perception about Service Attributes | Abstract |
| S. K. G. Ganesh, M. S. Bhat, R. B. Kumar | ||
| Vol 49, No 3 (2019) | Talent Management Strategies and Customer Delight : A Conceptual Study | Abstract |
| Annette Sonia Maben, Rashmi Uchil | ||
| Vol 42, No 8 (2012) | Technology Enhancing Customer Relationship Management: A Review | Abstract |
| Shreyas Srivatsan | ||
| Vol 44, No 2 (2014) | Television Programmes on Fisheries and Aquaculture: A Descriptive Study | Abstract |
| Amitava Ghosh, Arpita Sharma | ||
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